Coffee consumption in China increases by 10% a year
New Express reporter Qiu Chunyan reported that the reporter learned from the Chinese general agent of "comparable" coffee that all comparable products sold in China are imported from Indonesia, and since it entered the Chinese market in 2012, it has achieved high growth at a rate of 30%, 40%, and has now become the third brand in the domestic market. According to reports, this year, the brand will accelerate its expansion in China. Following the launch of four rich product lines of coffee products, it will also carry out all-round marketing. According to the company's plan, the brand's sales in China will hit a new high this year.
The reporter learned that statistics show that the annual growth rate of coffee consumption in China is 10%, 15%, and is expected to become the most potential coffee consumption country in the world. The huge domestic coffee consumption market has attracted many foreign brands to pour into the Chinese market, which is very optimistic to the Indonesian coffee industry and exporters' association, and said that China is a potential market for Indonesian coffee bean exports. Indonesia's coffee beans exported to China are expected to grow by an average of 20% a year. Irfan, president of the association, said that in the next 10 years, China will become a strategic market for Indonesian coffee beans.
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The Asian coffee market as a whole is stable and the price of high-quality coffee in Vietnam has fallen.
According to Reuters on May 4, some traders said that the coffee export market was generally stable this week, the price of high-quality coffee in Vietnam fell, the price in London rebounded, while Indonesia faced a wide range of discounts due to the stable supply of coffee beans. The London Intercontinental Exchange contract in July showed that it rebounded for the third time in a row, rising 1.95% on the 3rd to close to US $2.034 per ton.
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How do you play coffee beans?
Since director Yun Xiang took us to drink Latin Punch in Pak Sha Wan (Lei Yue Mun Bay) on Hong Kong Island, the wine mixed with orange juice, apple, mint and lemon slices was amazing. The slightly tipsy light wine and strong fruit flavor were perfect for drinking on the beach in the scorching sun. Full of fragrance, he got into the car and roared away, extremely happy. Later, I played fresh ice washing.
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