Blue bottle Coffee where is there a store in China? The latest Development of Blue bottle Coffee stores in Shanghai, China

Blue bottle coffee into the mainland ushered in new progress!

Do you still remember that in March of this year, Blue Bottle Coffee, known as "Apple in the coffee industry," recruited "brand director" positions in Shanghai, China? At that time, after the news became "popular" on the Internet, industry insiders pointed out that Blue Bottle Coffee was going to open a store in Shanghai.

However, because Blue Bottle Coffee is too low-key, there is no further disclosure of the specific store location and details of the store.

However! Today! For Blue Bottle Coffee to open in Shanghai, Blue Bottle has a new move.

Just from the public comment search "blue bottle", the address shows Shanghai Qiantan Taikoo Li Dongyu Road 500, combined with the previous blue bottle published on the LinkedIn platform "recruitment in Shanghai area" brand director position personnel "news, not surprisingly, blue bottle coffee after the store location is likely to be selected in Shanghai Qiantan Taikoo Li.

When viewing this information in detail, the store information of this store displays the message "Merchant is not open yet". At present, there is no relevant scene picture and evaluation information flowing out.

So far, Blue Bottle Coffee has not responded to this message.

In fact, as early as April last year, after Blue Bottle Coffee opened its first store in Central Hong Kong, some netizens predicted: Blue Bottle Coffee since Hong Kong stores have come, then Shanghai stores may not be far away.

In addition, according to the snack agency report, in July last year, Liberation Daily published an article entitled "Shanghai's" first store economy "accelerated to lead the country," the article reported that: the first store, Harold, MUJIcom convenience store, KAKAO FRIENDS, French jewelry brand DJULA, Blue Bottle coffee and other heavyweight stores have signed contracts or are in negotiations.

In addition to the current development trend, Blue Bottle would soon be able to meet everyone in Shanghai.

When I heard that Blue Bottle Coffee formed a team in mainland China, many media also followed up on the news for the first time.

Then! Why is everyone so excited about the news that Blue Bottle will open a store in Shanghai?

It is not difficult to draw a conclusion from the response of Blue Bottle Coffee to its opening in Central Hong Kong last year: Blue Bottle Coffee's appeal to Chinese consumers.

Looking back at Blue Bottle Coffee's first store in Hong Kong, there was a long queue at the opening of the store. At that time, there was news that some consumers did not hesitate to queue for an hour and a half just to buy a cup of Blue Bottle Coffee.

Blue Bottle Hong Kong Store is located at 38 Wing Wah Street, Central.

In terms of space area, the store has two floors. The design adopts floor-to-ceiling glass with industrial style cement and Japanese handmade ceramic gray brick wall. A blue bottle Logo is printed at the door.

When I opened this store, it was fermented for a long time before it was finally hammered down.

In 2019, there were market rumors that Blue Bottle would open a store in Hong Kong. At that time, Blue Bottle Coffee only posted recruitment information for Hong Kong on its official website.

This news was not confirmed until the eve of May Day in 2020.

However, as early as 2017, the Blue Bottle Coffee team conducted an investigation in Shanghai, Beijing and other places in China. Blue Bottle Coffee said it would expand its stores to the Chinese market in October 2018. For example, it opened stores in China Hong Kong, China Taiwan and Shanghai, China. However, due to some reasons, the store opening plan slowed down. It was not until April last year that Blue Bottle Coffee announced its entry into Hong Kong.

According to the previous statement of "expanding stores to the Chinese market," Blue Bottle will continue to open stores in mainland China.

Now the new action of Blue Bottle for Shanghai also means that Blue Bottle may soon open.

* Image source: Internet

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