The Market Regulatory Administration actually hammered Starbucks food safety issues! Starbucks China admits to using expired ingredients and apologizes late at night!

Expired ingredients continue to be used, expired raw material labels are changed privately, discarded pastries are put on shelves again, garbage cans and coffee machines share a rag...

The above are the food safety problems reported by Starbucks Wuxi Changxing Building and Wuxi Zhenze Road Store yesterday.

In the face of the undercover reporter's "real hammer record", Starbucks China expressed its high regard for the matter at the first time and immediately launched an in-depth investigation. Starbucks repeatedly stressed its zero-tolerance attitude towards food safety in the post, but did not determine whether there were food safety problems in the store, and said "we are deeply shocked" by reports from Wuxi Starbucks.

Things didn't end up in the "tolerant understanding" of netizens.

At 10:08 pm on December 13, Wuxi Market Supervision published the investigation results of Starbucks stores involved on Weixin Official Accounts platform.

The market supervision departments at the municipal and district levels carried out key inspections on Starbucks Zhenze Road Store and Changxing Building Store involved, and preliminarily verified that relevant enterprises had changed the identification of internal control period of food raw materials and used raw materials exceeding the internal control period. At present, 2 stores involved have been instructed to suspend business for rectification.

In response to a large number of "former Starbucks employees" on the network "only individual stores, not all" speech, the market supervision department simultaneously to Wuxi City other 82 Starbucks stores to investigate, found employees do not wear work caps, processing area items placed disorderly, disinfection records incomplete and other 15 problems, have been ordered to rectify.

At present, Wuxi City Market Supervision Bureau has conducted an administrative interview with Starbucks (China) East China North District, requiring the company to carry out comprehensive self-inspection and rectification of existing food safety problems.

As soon as the news came out, Starbucks immediately apologized late at night.

At 22:12 p.m. on December 13, Starbucks China confirmed that there were food safety problems in the stores reported by the media and expressed its sincerest apologies to all Starbucks customers. In this response, Starbucks also announced the current measures taken to prove its attitude towards rectification:

1. The two stores involved have been closed for investigation and rectification

2. All Starbucks stores in mainland China immediately start a comprehensive self-inspection of the implementation of food safety standards

3. Immediately organize retraining for all retail partners in stores and strictly implement the company's food safety system.

4. For all stores, increase the frequency and scope of regular inspections and surprise inspections from internal and third parties

5. Strengthen the internal reporting channel of partners for food safety issues

6. Actively explore more technical means to reduce the interference of human operation factors and strive to eliminate the occurrence of such incidents from the source.

Starbucks said the incident was a high alert to shortcomings in its day-to-day enforcement of food safety standards. However, justice is free from the hearts of the people. If there is a statement that "former employees strictly implement QA and FSA", there will be a statement that "food safety is greater than heaven, and the most important thing to eat is health and safety".

I don't know when, international big companies began to frequent accidents, netizens wonder "because the cost of making mistakes is too low?"

It may also be these mistakes that Chinese consumers are beginning to reason about international brands. Take coffee as an example. It is getting harder and harder for Chinese people to earn money for coffee. On the one hand, the domestic coffee consumption capacity has been strengthened, and the requirements from scratch and from existence to excellence have been put forward, and higher expectations have been put forward for product quality; on the other hand, because the domestic brands have begun to develop rapidly, the product quality has been continuously improved, the brand seriousness is also strengthened, and the substitutability of foreign brands is gradually increased.

With the help of the netizen's speech: "Please take out thirty or forty pieces of a cup of coffee should have the quality." I hope Starbucks can seriously implement it, not just stay in words.

There is no need to "welcome the continuous supervision of the public and the media." Wuxi City Market Supervision Bureau will continue to organize municipal and district forces to deploy and carry out special food safety rectification actions focusing on cracking down on false production dates and shelf life in the whole city, so as to fully ensure the food safety of citizens.

Image Source: Network