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The post office coffee publicity put out an own dragon? Which China Post Coffee is authentic? Where is the dispute over the first "post office coffee"?

Published: 2026-08-25 Author: World Gafei

Last Updated: 2026/08/25, A few days ago, China Post official account and Weibo posted news that coffee was opened at the post office in Xiamen International Trade Tower, emphasizing that it was the first post office coffee, and the news was promoted in various major media. However, some users said that the relevant post office coffee had been opened before this, and the relevant operators did not agree with the above statement.

A few days ago, China Post official account and Weibo posted news that coffee was opened at the post office in Xiamen International Trade Tower, emphasizing that it was the first post office coffee, and the news was promoted in various major media. However, some users said that the relevant post office coffee had been opened before this, and the relevant operators did not agree with the above statement.

According to public development media reports, in February 2021, China Post's Beijing headquarters and the head of Zhongyu Jiaye began to negotiate the post office coffee project. On September 1 of the same year, Shanghai Zhongyu Jiaye Management Consulting Co., Ltd. was established, and then China Post Beijing headquarters agreed to authorize Shanghai Zhongyu Jiaye Management Consulting Co., Ltd. (hereinafter referred to as Zhongyu Jiaye) to open a "Post Office Coffee IP Store".

At its opening, Zhongyu Cafe said that the "Post Office Coffee" was China Post's first independently operated coffee shop, while the term "first Post Coffee" in the opening press release was approved by China Post official account and the official Weibo. They also announced the news when they opened their shop in Xiamen post office, and stressed that Xiamen was "the first post office coffee in the country".

However, after the promotion of "the first post office coffee shop in China" appeared, some netizens said that before the appearance of post office coffee in Xiamen International Trade Tower, "post office coffee" on similar themes has appeared in Shapowei in Xiamen, near Wukang Building in Shanghai, and Huabai area in Zhongshan, Guangdong.

Some netizens even began to ask whether "post office coffee" can join, and asked the word "the first in the country" which is the real post office coffee. "China Post" official account netizens confirmed when they asked a similar question: "Xiamen is the first".

For this reason, the "Post Office Coffee", which opened before the opening of the International Trade Building in Xiamen, has been questioned. On the evening of the 18th, Xiamen Post issued a statement on its official official account, saying that there are no "joining centers" in the trial operation stage.

At the same time, Zhongshan Philatelic, another official account certified as the Zhongshan branch of China Post, issued another statement, saying: "Post Coffee Post Office Coffee" is the only coffee-themed post office authorized by the Zhongshan branch of China Post Group Co., Ltd. " It is confirmed that there is also an authorized "post office coffee" in the area, which opened in December last year.

Zhongshan "Post Coffee Post Office Coffee" approved by Zhongshan Branch of China Post, and specially produced a video in which several people's concerns were identified, including: "is it really China Post?" "can you join us?" Positive questions and answers are given in the video, saying: "the specific joining plan is still being worked out in an emergency meeting." (since "joining" is a forbidden word in video platform management, the video is expressed as Jiameng. )

Some netizens also asked, "isn't Xiamen the first one?" When was the store in Zhongshan? " The answer of "Post Coffee Post Office Coffee" in Zhongshan is: we opened it in December last year, you taste it carefully. "

All of a sudden, who is the first post office coffee of "China Post", whether it can join or not seems to be a more confusing dispute. Miss he of Zhongshan Post Branch explained that the Chinese Post public's claim that "Xiamen Post Office Coffee is the first" refers to "the first coffee shop opened in the postal business hall." the outside world misunderstands this expression, which is caused by the lack of rigorous explanation of the words used in the relevant news bulletins.

China Post's official account and Weibo both said that "Xiamen is the first post office coffee in the country", while the previously existing "post office coffee" also said it was officially recognized. It seems that for some reason, "China Post" has not been informed of the oolong that several "post office coffee" have already opened.

Photo source: screenshot of Weibo video comment area

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