Manner sent perfume! Mini programs are squeezed "collapse"!
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Early this morning, I got a lot of netizens' posts on the social platform, all saying that Manner Mini Program had collapsed, making it impossible to order at all, and asked Manner to upgrade the system.
On the evening of November 12th, new drinks and activities were added to Manner Coffee. This time, the new caramel cocoa series, and the new event is to cooperate with high-end skin care perfume brand Zu Malone to send perfume gift bags, causing netizens to rush to buy.
According to the event, from November 13th, any new caramel cocoa latte can be purchased on Manner Mini Program, offline order and takeout platforms, and you will get a Zumaron perfume gift bag, which contains 1 sample of 1.5ml perfume and 1 badge, with a national limit of 150000 copies.
For the joint name, netizens were surprised and said, "Manner is actually co-signed with Zumarong!" The double chef is ecstatic and will rush to taste the coffee with gingerbread perfume elements tomorrow. "Jo Malone and Manner are both essential items this winter."
Zu Malone is a British brand that mainly sells high-end skin care and perfume products, which sell for around 60-1400, so the coffee and perfume buying activity caused a large number of netizens to rush to buy it, which also led to the collapse of Mini Program. However, there are still many netizens who have successfully bought the cooperative money and posted their "trophies" on social platforms.
But this is not the first time Manner has held this kind of coffee giveaway. However, the event was so popular that Mini Program was directly squeezed and crushed. According to netizens' calculation, it began to collapse around 07:30, and it was not until around 10:00 that Mini Program was officially announced to be back to normal, but there were basically no freebies in all stores after 10:00.
During the "collapse" of Mini Program, many consumers could not buy it at all, so there were a lot of problems. One of the netizens said that the order was placed at 07:30, as a result, Mini Program could not be opened after arriving at the store at more than 8 o'clock, the shop could not check the order, and the meal had not been picked up for almost an hour.
There are other consumers also encounter a lot of problems, share their own experience, "if you can't do a good job, can you stop doing it?" I waited for an hour and now no one gives me a gift list. I received no gift, none, almost speechless.
In addition to Mini Program can place orders, many customers will also choose the delivery platform to place orders. But this time even there was a problem with takeout, there was no rider to send orders, many netizens issued their own orders, because there was no rider to take the order can only be forced to withdraw the order. Other netizens said there was a problem of failing to pick up the meal after placing an order for several hours.
However, the worst thing is the employees of manner. It has been reported that Manner is often mismanaged and understaffed. Even in the case of activities or bursting orders, only one or two employees in the store are working, which also leads to slow meal delivery, takeout orders, and so on, giving many consumers a bad customer experience.
At present, manner coffee is developing rapidly, and the number of stores has exceeded 1000. However, the follow-up can not keep up with the service, manpower and event planning, which will only tarnish the goodwill of consumers. So that consumers feel that "less hunger marketing, would rather you sell more expensive, do not torture consumers."
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