The assumption of Hougu Coffee on the output of products and the amazing Planning of the Market
According to the product export idea of Hougu Coffee this year and Xiong Xiangren's plan for the market, we can boldly guess the use of Hougu Coffee in the 102 mu of comprehensive land stored in Chenggong. The warehousing and logistics center to be built in the future will become an important logistics base for Hougu coffee to export its products to the world. We want to take advantage of the climatic conditions of Kunming and the transportation advantages of "Yunnan New Europe". It is imperative for Hougu Coffee to set up a warehousing and logistics base in Kunming.
Chongqing climate is not suitable for warehousing Kunming or becoming a warehousing and logistics center.
In addition, as the Kunming Coffee Trading Center has been difficult to get government approval, Gu Coffee changed its position after June this year and took the lead in establishing a coffee trading center in Chongqing and officially opened for business. it has been announced in a high profile that it will build China's largest electronic coffee trading platform, coffee (cross-border) e-commerce platform, coffee industry chain financing and credit platform, as well as China Coffee Exchange settlement Center and Coffee big data Center. Chongqing does not produce coffee and the wet weather is not suitable for coffee storage and preservation. Dehong Hongtian Industrial (Group) Co., Ltd., the parent company of Hougu Coffee, is the largest shareholder of Chongqing Coffee Trading Center. Will you consider that Chongqing's climate is not suitable for coffee storage and preservation, and instead set up an important storage base in Kunming? Yunnan accounts for 99 per cent of China's coffee acreage and produces more than 100000 tons of coffee a year. More storage space is needed behind the huge output. The dry weather in Kunming is indeed more suitable for coffee preservation than Chongqing. In addition, if the Kunming Coffee Trading Center lands in the future, part of this large storage space is likely to become an important base for warehousing and logistics of Kunming Coffee Trading Center in the future. Kunming is not only the economic and administrative center of Yunnan, but also an important transportation hub connecting provinces in Yunnan. At that time, Kunming's climate, resources and transportation advantages will give full play to its real value.
From this point of view, Yunnan is not only a base of coffee raw materials, but also an important rear area of Kunming as a trading center in the future. According to the current market layout, Hougu Coffee takes Chongqing as an important coffee trading market, Kunming as a processing, warehousing and logistics center, and makes use of the "Yunnan New Europe" Eurasian international channel and the golden waterway of the Yangtze River. Yunnan coffee resources are concentrated and integrated and then exported to Europe, so as to truly achieve the seamless docking of its resources from planting, processing to sales.
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Starbucks sells coffee and tea-push tea to expand the Chinese market
Starbucks China has also revealed that China's tea beverage market has great potential, so Chawana is Starbucks' strategic focus in the tea field. Through Starbucks stores, they will continue to bring Chawana's high-quality tea products to more customers. In the next five years, we will effectively implement our development plan, and the total global tea business is expected to increase to US $3 billion. Eye
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The price of Robusta coffee beans in Vietnam has risen continuously.
According to the analysis of Vietnamese experts, the primary reason for the high price of Robusta coffee beans is the imbalance between supply and demand. In the first eight months of this year, Vietnam's coffee exports reached 1.27 million tons, with a value of US $2.25 billion, up 39.9% and 20.7% respectively over the same period last year. Vietnam has exported a large number of robusta coffee beans, and there is little domestic stock left, while Brazil and Indonesia robusta coffee beans can not meet the market demand.
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