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7-ELEVEN also began to sell smoothies in the hot summer ice-drink war.

Published: 2025-12-05 Author: World Gafei

Last Updated: 2025/12/05, ▲ 7-ELEVEN 's CITY CAF launched the ocean love music ice (three ice) sharks with coffee and milk, which will be put on trial sale today. The time sequence has not yet officially entered summer, and the weather has gradually begun to get hotter, with a high temperature of more than 32 degrees in April, and the war of ice drinks and ice products has also officially begun. After the cool sand of the whole family, the CITY CAF of 7-ELEVEN is also

▲ 7-ELEVEN 's CITY CAF É launched "Ocean Love Music Bing (three Ice) Sharks" with coffee and milk, which will be put on trial sale today.

The time sequence has not yet officially entered summer, and the weather has gradually begun to turn hotter, with a high temperature of more than 32 degrees in April, and the war between super-merchant ice drinks and ice products has also officially begun. After the cool sand of the whole family, 7-ELEVEN 's CITY CAF É also began to sell "Le Bing (three Ice) Sharks" from today (26), focusing on three kinds of flavors. From now on, the trial launch will start at a fresh price of 60 yuan, actively seizing the business opportunities for summer ice drinks.

According to statistics, over the past 10 years, the ice product market has grown by more than 70%, from 2.2 billion yuan to about 4 billion yuan per year. Following the unified launch of the planer microwave smoothie last year, which achieved good sales of millions of cups, in order to meet consumers' more yuan demand for ice products, this summer launched the "Ocean Love Music Bing (three Ice) Sharks" with the addition of coffee and milk.

Uni-President said that this new ice product can be changed into three flavors by adding CITY CAFE exclusive coffee and milk, including "classic latte shark" optional classic latte smoothie, adding coffee and milk, "mocha cocoa chip ice shark" optional cocoa chip smoothie, adding coffee and milk, and "chocolate cocoa chip ice shark" with "cocoa chip smoothie" and adding milk.

In order to celebrate the launch of the new ice drink, it will be put on trial sale in 7-ELEVEN stores throughout Taiwan from now to May 9, offering a fresh price starting from 60 yuan, with a discount of 5 yuan for all three flavors.

Let's Cafe, the family convenience store, offers sweet and sour strawberries buy one get one free from now until May 1, with two American cups plus 10 yuan more than one piece from April 28 to May 1, and two pieces of cool color sand for 99 yuan.