Lu'an Oil: the fragrance of coffee online is easy to win

For professional baristas, please follow the coffee workshop (Wechat official account cafe_style)

"Boss Chen, try this special cup of coffee. It tastes pure and refreshing!" On May 9, the convenience store at the East Station of Liuan Oil refueling in Anhui Province was very lively. While introducing the characteristics of coffee enthusiastically to customers, Gao Tingting, a clerk, skillfully and quickly operated the newly installed coffee machine, adding water, beans, getting on the machine, adding sugar, and preparing. In 3 minutes, a cup of freshly ground coffee with mellow taste can be filled, so that customers who come into the store to take a nap feel a comfort from mouth to heart.

In order to meet the diversified consumer needs of customers, Liuan Petroleum continues to expand the convenience store service field, introducing coffee drink from Malaysia-Coffee Coffee. The company uses the refueling East Station with large traffic flow and good window image as a pilot station. In order to increase publicity, the company actively discussed with suppliers, installed automatic coffee machines in the store, put up posters at refueling sites and convenience stores, scrolled the event content on the LED screen, and distributed leaflets to target customers. By carrying out tasting activities, it has not only attracted car owners and passers-by, but also been loved and appreciated by the "office workers and tide drivers" of the institutions near the gas station.

"it's cool and cool to drink an authentic cup of freshly ground coffee at a gas station!" Mr. Liu, a customer, tried this new experience after having breakfast at the East Railway Station.

In order to promote the development of new business, Liuan Petroleum carries out training on "smiling, recommending, communicating and operating" to the staff in the store to further enhance their service awareness and practical ability. At the same time, the company has formulated detailed sales rules and management system, clearly defined the delivery process, delivery time and signing requirements of the goods, and carried out follow-up evaluation of the marketing effect to achieve win-win development of multi-format integration.