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After signing the contract, Kunming Industry and Investment Co., Ltd. joined hands to build a world-class coffee trading center in Kunming.

Published: 2026-04-06 Author: World Gafei

Last Updated: 2026/04/06, Professional barista exchange please follow coffee workshop (Wechat official account cafe_style) yesterday, Kunming Industrial Development and Investment Co., Ltd. (hereinafter referred to as Kunming Industry Investment Company) and Dehong Hougu Coffee Co., Ltd. (hereinafter referred to as Hougu Coffee) signed a strategic cooperation framework agreement in Kunming. The two sides will work together to build a world-class coffee trading center in Kunming to promote Yunnan coffee industry to become bigger and stronger.

For professional baristas, please follow the coffee workshop (Wechat official account cafe_style)

Yesterday, Kunming Industrial Development and Investment Co., Ltd. (hereinafter referred to as Kunming Industry Investment Company) and Dehong Hougu Coffee Co., Ltd. (hereinafter referred to as Hougu Coffee) signed a strategic cooperation framework agreement in Kunming. The two sides will join hands to build a world-class coffee trading center in Kunming to promote Yunnan coffee industry to become bigger and stronger.

As the leading body of Kunming's industrial and financial industry and the main body of market-oriented industrial investment, Kunming Industrial Investment Company has been committed to the construction of a multi-level financial system, adding a strong driving force for industrial development. In recent years, Kunming Industry and Investment Company has comprehensively promoted the layout of plateau characteristic agricultural industries such as Yunhua, Yuncha and Yunka, and achieved remarkable results.

At the signing ceremony, Cai Rong, party committee secretary and chairman of Kunming Industry Investment Company, said that cooperation with Hougu Coffee can not only give full play to Kunming Industrial Investment Company's advantages and resources in the financial field, and insert financial wings for the development of agricultural industry with plateau characteristics, but also make use of Hougu Coffee's advantages in brand, market, talent, technology and other aspects to accelerate the development of Yunnan coffee industry. At the same time, through the development of the coffee industry, we will help to fight the battle against poverty.

Hougu Coffee, founded in 2007, is a national key leading enterprise in agricultural industrialization. after years of development, it has formed a complete industrial chain from coffee cultivation to production and marketing, and its products are exported to 52 countries and regions, including the United Kingdom, the United States, South Korea, Singapore and so on. In the Blue Hall release at the beginning of this year, Hougu Coffee was praised as "the best coffee in the world" by Foreign Minister Wang Yi.

Xiong Xiangren, chairman of Hougu Coffee, said that after the signing of the strategic cooperation framework agreement, Hougu Coffee will carry out all-round cooperation with Kunming Investment Corporation in agriculture, industry, brand and market to achieve mutual benefit and win-win results.

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