The third Quanzhou Coffee Culture Tourism Festival ended

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From 22nd to 23rd, the third Quanzhou Coffee Culture Tourism Festival was held in Quanzhou leading SHOW world. The Coffee Culture Festival gathered more than 100 people from the coffee industry, such as coffee lovers and brewing contestants, and held a series of activities such as the Quanzhou World Barista Competition, coffee chat, coffee theme market and so on, which became a major event in the coffee industry in Quanzhou.

The coffee culture tourism festival, the most eye-catching is the "World baristas Competition (WBC) Fujian Quanzhou Division" competition. Quanzhou, as the only sub-competition area in Fujian, radiates to coffee practitioners and enthusiasts in Fuzhou, Xiamen, Quanzhou, Zhangzhou and other cities. The competition not only deepens the technology sharing and cultural exchanges in the industry, but also plays an important role in the improvement and innovation of Quanzhou coffee industry chain and the training of professionals.

The links of "single malt whisky and Cuban cigar tasting", "Coffee Cultural Fair" and "Coffee Life talk slowly" are diversified and open to the audience, inviting audiences to taste coffee, narrowing the gap between ordinary citizens and coffee culture. Through a dazzling array of exquisite coffee utensils and the ingenious brewing methods of coffee craftsmen, let the audience feel a unique experience of coffee culture.

"Fengze District is the main position for the city's economic and cultural development. In recent years, our region has made great efforts to build coffee culture, introduce coffee products, cultivate coffee talents, formulate special policies for the development of coffee industry, and vigorously implement the 'coffee +' strategy. " Wang Shaorong, director of the Sports and Tourism Press and publication Bureau of Fengze District, said that Fengze District promotes "coffee + common people's bookstore". Through the combination of book flavor and coffee aroma, the bookstore becomes warm and provides a new space for urban leisure to learn; the second is to promote "coffee + entrepreneurship". Promote the gathering and development of entrepreneurial coffee and stimulate the new vitality of mass entrepreneurship and innovation development. The third is to promote "coffee + commerce", speed up the layout of boutique cafes in commercial districts, enrich urban commerce, improve urban quality, and inject coffee culture into the context of the city.

According to reports, the holding of the third Coffee Culture Tourism Festival is an important step for Quanzhou as a traditional ancient city to integrate with the international tourism industry, and it is also a blend of traditional culture and modern culture, adding more open, inclusive and international labels to Quanzhou and bursting out more possibilities.

The organizer of this event, SHOW Tiandi, as a national advertising industry park and a key cultural and creative industry project in Quanzhou, actively promotes the holding of coffee tourism culture, brings higher quality content to the development of cultural and creative tourism in Quanzhou, and enables coffee lovers to understand coffee history, experience roasting technology, appreciate master works, and share and discuss the development of coffee culture and industry.

This Coffee Tourism Culture Festival is an important part of the sixth Fengze Shopping Festival. Jointly sponsored by Fengze District Sports and Tourism Press and publication Bureau, Fengze District Bureau of Commerce, Fengze District Bureau of economy and Information Technology, Hercynian National Advertising Industry Park (Quanzhou Park), Quanzhou Coffee and Baking Association, Ling SHOW Tiandi Cultural and Creative Industrial Park and other units.