What are the new drinks of coffee creativity? how about the new tea products of the milk tea giant Nai Xue? how about oil orange coffee?

In the past, Seesaw Coffee attracted the world's attention by adding fruits and other ingredients to the coffee, and then Naishi tea, as the "first stock of the new tea", added coffee to the oil orange drink to create a strange drink.

The official Weibo of Nai Xue's tea released its new product "Yuyou Citrus American style" just after 10:00 on August 16.

From then on, when I looked at the thumbnail in the tweet, I thought that the milky white in the lower half of the cup was milk, but clicking on the big picture turned out to be really orange juice.

Nai Xue's tea was served with new oil citrus drinks on March 23 this year. Thanks to the promotion of the oil-removing and anti-greasy effect of this minority fruit, the brand of Nai Xue's tea is out of the circle among a number of new tea brands. At the same time, it also makes the fruit of oil orange successfully out of the circle in tea. What's more, there are many new tea brands (such as Xi Cha, etc.) to launch drinks related to oil oranges.

The popularity of oil mandarin drinks, coupled with the inner volume of new tea drinks, has made the supply of oil oranges in Chaoshan area tight, and its price has also gone up three times a day, soaring from less than 10 yuan per catty to nearly 4 or 50 yuan per catty.

After experiencing the yellowskin fever of tea-loving, Nai Xue's tea laid its hands on oil mandarin again. Nai Xue's new combination is even more unexpected. Instead of adding other fruits to the oil mandarin, it is better to add coffee directly to the oil orange.

People may think that the brand of Nai Xue's tea only makes tea drinks and European bags, but they do not realize that the current trend is that the new tea drinks move closer to the coffee industry, and the coffee industry takes the road of new-style tea drinks. Xicha and Seesaw Coffee are good examples.

Nai Xue's tea started selling coffee as early as November 2018, but it was only sold in Shenzhen at that time. In January 2019, Nai Xue's tea officially sold the coffee-containing drink "Big Mandarin Duck" across the country.

Nai Xue's tea today on the new "jade oil citrus American style" is a relatively novel attempt. The degree of novelty also makes many netizens say they can't wait to taste it. Nai Xue's tea uses oil mandarin as a fruit to develop "domineering jade oil mandarin", which has already caused some people to have diarrhea due to physical reasons. this combination of "black cuisine" has been jokingly described by some netizens as "fleeing and thinning package" to enjoy "double smoothness" after drinking.

Some netizens who have finished drinking even left a message at the bottom saying that it tastes good.

It is worth noting that at the end of July this year, Xi Tea led the investment of more than 100 million yuan A + round financing, Xi Tea killed into the coffee track, it is not difficult to see the ambition of Xi Tea.

Now in the coffee market, more and more brands of ready-to-drink boutique coffee are fighting each other, and the new tea market is also rising under the popularity of all kinds of new drinks.

In today's era of coffee drinks, perhaps because people's acceptance of the taste of coffee is not high enough, a good cup of coffee can not satisfy the market. Now the rise of new tea, the streets are full of tea shops, in order to make coffee more easily accepted by the people, and then began to develop into a good cup of coffee.

Chinese people have had the habit of drinking tea since ancient times, and naturally, tea is also the easiest place to start. It is indeed feasible to make pure coffee into tea-style coffee that is easy to import.

However, think about today's tea, add a variety of fruits, and even have no requirements for tea. Only know that it tastes good, but most people no longer care about the basic information such as the variety and origin of tea.

This practice also seems to be repeated in the coffee industry, afraid that before long, people no longer care about the basic information of coffee beans, just think about it is very scary.

Finally, will you taste "Jade Oil Citrus American style"? How about having a chat in the dating pit?

Photo source: Nai Xue's tea official Weibo, Internet

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