Slow down! slow down! Six yuan for two cups of coffee? Lucky rushed off the shelves to apologize!
Happy time always passes quickly, and before you know it, it's a working day. I have to pay for last night's depravity this morning.
Coffee, as a redemption voucher for sober workers, is naturally always missed. This morning, some early workers were pleasantly surprised to find that two lattes cost only 6 yuan.
Luckin Coffee's bug in the ele.me store was found by some netizens and reflected on the Internet, attracting more netizens' attention. Some netizens immediately picked up lucky wool and started a vibrant day.
Soon after, this loophole was discovered by Luckin Coffee, so some Luckin Coffee fans who had placed orders were unilaterally cancelled by Ruixing stores.
There are also many lucky workers who succeed in beating wool, so they have the happiness of Monday.
The wool has arrived, but many people have also found that Luckin Coffee on the ele.me platform is closed. As of 11:00 that day, it was still displayed as a suspension of business.
In response to this incident, Luckin Coffee issued an apology letter on Weibo at 09:41, roughly saying: lucky ele.me platform bug, coconut cloud package price error, stores received a large number of abnormal orders. In order to solve this problem, Lucky urgently canceled the abnormal order on the ele.me platform, and the ele.me store was temporarily closed until further notice.
After verification, Luckin Coffee found that Lucky's low-cost bug was caused by the misconfiguration of Lucky's operators and had nothing to do with ele.me.
A staff member from Ruixing store left a message saying that he was busy throwing up. From these comments, we can roughly guess what Ruixing store employees went through early in the morning.
There are also some netizens left messages that want Ruixing to send 1.8% discount coupons as compensation.
Last Tuesday, Starbucks, an old rival of Lucky, sparked a heated discussion among netizens because of its APP with a big pie, which also sparked a heated discussion with the price of 3 yuan per cup. A week later, it was Ruixing's turn to appear bug, and some netizens joked that Starbucks could not have found it.
Some netizens who thought they had successfully bought lucky wool but had their orders cancelled said Luckin Coffee could not afford to play. At the same time, it also triggered netizens to discuss: is it reasonable for Lucky to cancel the bug order.
Netizens commented that it is unreasonable and as an enterprise needs to take responsibility for its own mistakes.
Some netizens commented that it is reasonable and the price is too low to get back the cost, and it is reasonable to cancel bug.
Some netizens said that the price bug incident of Lucky was another wave of marketing for Lucky. As soon as it happened, it was on the Weibo hot search list and earned a wave of popularity, which led to a wave of free advertising.
Remember Lucky's small goal of selling 100 million cups of Coconut Cloud lattes? As of April 17, Lucky's new popular Coconut Cloud latte has sold 4.95 million cups just a week after its launch. Lucky appeared the price bug, as well as the follow-up compensation, for Luckin Coffee to achieve the small goal of 100 million cups also made a lot of contributions.
So, did you get lucky double cups of wool worth 6 yuan today?
Photo Source: Internet
For more information about coffee beans, please follow the coffee workshop (Wechat official account cafe_style) and exchange professional coffee knowledge. Please add Wechat account kaixinguoguo0925.
Important Notice :
前街咖啡 FrontStreet Coffee has moved to new addredd:
FrontStreet Coffee Address: 315,Donghua East Road,GuangZhou
Tel:020 38364473
- Prev
How to open a coffee shop? What do you need to prepare to open a coffee shop? how much is it?
I knew! Do you still want to open your own coffee shop? All right, all right! Since you still want to open your own coffee shop, today let's talk about what a coffee shop needs to do from preparation to opening. Of course, each shop has a different style, and some things still need to be done.
- Next
In the new chapter of "buying food to return pearls", the new marketing means of coffee and milk tea brands, the gift is even more fragrant than the drink!
Lucky launched the Coconut Cloud latte, all scrambling to place orders. But how many people buy it for that smell? The sharing of many netizens on Weibo has said little about the flavor and taste of the drink, and more about the surroundings that are given out with new products, such as cup covers, paper bags and so on. There are some netizens because they didn't get a new one.
Related
- What does channel effect mean in coffee? Why are there holes in the coffee powder cake?
- How much do you add to the milk for latte, Australian white and cappuccino? What is the ratio of coffee to milk between latte and frill?
- What is the cause of coffee astringency? Why does the brewed coffee feel astringent?
- The industry is heavy! Lucky will open its first store in Taiwan in December?!
- Unbelievable! Does one person at Starbucks wear a tiger head set and hold a mace to order?!
- Return to the way you came from?! Some cities in Mixue Ice City are selling breakfast!
- The shop assistant was angry after being refused to jump in line to buy coffee! Party concerned: Police have been reported
- Where are the most expensive Blue Mountain Rose Summer Mantinin coffee beans? How much does a cup of hand-brewed boutique coffee usually cost?
- What is the difference between a single flour bowl and a double flour bowl? Is 1 shot coffee a single espresso or a double?
- How to open a mocha pot? How to wash the newly purchased mocha pot? Why can't I drink the first three cups of coffee made by the new mocha pot?