Slow down! slow down! Six yuan for two cups of coffee? Lucky rushed off the shelves to apologize!
Happy time always passes quickly, and before you know it, it's a working day. I have to pay for last night's depravity this morning.
Coffee, as a redemption voucher for sober workers, is naturally always missed. This morning, some early workers were pleasantly surprised to find that two lattes cost only 6 yuan.
Luckin Coffee's bug in the ele.me store was found by some netizens and reflected on the Internet, attracting more netizens' attention. Some netizens immediately picked up lucky wool and started a vibrant day.
Soon after, this loophole was discovered by Luckin Coffee, so some Luckin Coffee fans who had placed orders were unilaterally cancelled by Ruixing stores.
There are also many lucky workers who succeed in beating wool, so they have the happiness of Monday.
The wool has arrived, but many people have also found that Luckin Coffee on the ele.me platform is closed. As of 11:00 that day, it was still displayed as a suspension of business.
In response to this incident, Luckin Coffee issued an apology letter on Weibo at 09:41, roughly saying: lucky ele.me platform bug, coconut cloud package price error, stores received a large number of abnormal orders. In order to solve this problem, Lucky urgently canceled the abnormal order on the ele.me platform, and the ele.me store was temporarily closed until further notice.
After verification, Luckin Coffee found that Lucky's low-cost bug was caused by the misconfiguration of Lucky's operators and had nothing to do with ele.me.
A staff member from Ruixing store left a message saying that he was busy throwing up. From these comments, we can roughly guess what Ruixing store employees went through early in the morning.
There are also some netizens left messages that want Ruixing to send 1.8% discount coupons as compensation.
Last Tuesday, Starbucks, an old rival of Lucky, sparked a heated discussion among netizens because of its APP with a big pie, which also sparked a heated discussion with the price of 3 yuan per cup. A week later, it was Ruixing's turn to appear bug, and some netizens joked that Starbucks could not have found it.
Some netizens who thought they had successfully bought lucky wool but had their orders cancelled said Luckin Coffee could not afford to play. At the same time, it also triggered netizens to discuss: is it reasonable for Lucky to cancel the bug order.
Netizens commented that it is unreasonable and as an enterprise needs to take responsibility for its own mistakes.
Some netizens commented that it is reasonable and the price is too low to get back the cost, and it is reasonable to cancel bug.
Some netizens said that the price bug incident of Lucky was another wave of marketing for Lucky. As soon as it happened, it was on the Weibo hot search list and earned a wave of popularity, which led to a wave of free advertising.
Remember Lucky's small goal of selling 100 million cups of Coconut Cloud lattes? As of April 17, Lucky's new popular Coconut Cloud latte has sold 4.95 million cups just a week after its launch. Lucky appeared the price bug, as well as the follow-up compensation, for Luckin Coffee to achieve the small goal of 100 million cups also made a lot of contributions.
So, did you get lucky double cups of wool worth 6 yuan today?
Photo Source: Internet
For more information about coffee beans, please follow the coffee workshop (Wechat official account cafe_style) and exchange professional coffee knowledge. Please add Wechat account kaixinguoguo0925.
FrontStreet Coffee is a long-established specialty coffee roaster in Guangzhou China, selling freshly roasted beans from its own farm in Yunnan as well as dozens of carefully selected single-origin beans from around the world for both pour-over and espresso. The products deliver consistently excellent quality and great value, with shipping within 24 hours. Guangzhou’s FrontStreet Coffee shop is recommended by many coffee lovers, and the beans are now available online at the Tmall 。
Important Notice :
前街咖啡 FrontStreet Coffee has moved to new addredd:
FrontStreet Coffee Address: 315,Donghua East Road,GuangZhou
Tel:020 38364473
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