Coffee review

Luckin Coffee was exposed to punish employees for copying customer bad reviews! Customer service response made netizens quarrel.

Published: 2025-08-21 Author: World Gafei
Last Updated: 2025/08/21, Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style) more boutique coffee beans please add private Wechat Qianjie coffee, WeChat: qjcoffeex Luckin Coffee is currently the fastest growing coffee brand in China.

Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style)

For more boutique coffee beans, please add private Qianjie coffee on Wechat. WeChat account: qjcoffeex

Luckin Coffee is currently the fastest growing coffee brand in China. As a well-known large coffee company, its "corporate culture / career concept" has recently aroused controversy among netizens.

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Yesterday, Nine School News reported that several lucky employees recently posted that they had been punished for copying customer bad reviews, comments, daily inspection standards, etc. Among them, those who have been punished for hundreds of times have attracted the attention of many netizens.

According to the report, a lucky employee in Foshan said in an interview that as long as he received a customer complaint, he would be punished for copying. He said he was punished for copying a bad review 50 times yesterday and another 25 times today. Then another netizen posted that he was about to be punished and cried. He just graduated and couldn't find a suitable job, and then he got into Ruixing's part-time job, but there were a lot of things and he was really anxious.

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As can be seen from the screenshot of the video released by the Nine School News release, the content of Ruixing's employee's penalty is roughly as follows: "I made a note to be hot, didn't you see it?" , "Jasmine tea cannot be imported without sugar", "I ordered iced tea. Why is it iced or iced?" , "less ice cup" and so on. These common remarks.

In response to the incident, Lucky's official customer service responded that it was the first time to receive feedback on this matter, but this move was also to make employees not forget to read the notes, because Ruixing often received complaints that employees' coffee was not made according to the remarks, such as more ice, less ice, de-icing, no sugar, and so on, so the store is also responsible to the customers.

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According to the search, Ruixing's system of punishing customers for copying bad reviews has not just begun recently. In the little red book search "Ruixing penalty copy poor review", you can see that there are a lot of notes above, most of them are notes from last August or even earlier!

Among them, most of them also said that their colleagues were punished for copying a thousand times, and netizens really did not expect that they would be punished for copying at school and for work.

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Netizens hold different opinions on this kind of penalty, which can be said to be "noisy"-- ⬇️

Some netizens think: "the penalty copying system is an act, can you make up for me if you drink problematic coffee and let the clerk copy it?" Only a refund can make it up to me. Don't do these fake things.

Netizens also believe that this method tramples on the rights and interests of workers, so advise their lucky employee publishers to go quickly! Under the related topic, another netizen revealed that the answer to the new product formula will be wired, and if the answer is less than 100 points, there will be a fine copy.

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However, some netizens said: but I do not want to sympathize with employees who do not work hard. ‍ also asked in the comments section: "I often receive complaints that employees do not make coffee as required, so they should not be punished for copying." Penalty copying is OK, it is wrong to serve your own meal, and it is not a fine, and so on.

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This incident will cause so many different views, mainly because it involves a wide range of parties, which will not only cause dissatisfaction among some employees, but also make some customers feel uncomfortable. Lucky may also need a way to improve the quality of service and pay attention to the labor rights and interests of its employees, so as to better meet the needs of customers.

Do you think it is reasonable for Ruixing to copy this "system" which is not clearly defined?

Photo Source: Internet

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