Take it all down! Starbucks 'first store in Changsha is permanently closed!
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Last night, a Changsha citizen was unable to place an order at the Starbucks store in Wangfujing Department Store in Wuyi Square because he was close to closing. The only clerk in the bar apologized for this, but the explanation in his mouth caught the netizen off guard and said, "the store is going to be torn down."
The news was an emergency for regular customers of the store, who had not posted a notice about the closure of the store, so they did not expect Starbucks to go out of business permanently after it closed yesterday. Some guests noticed that it was not time for the store to close its business. Besides the guests, there were decorators in the store, and some of the wall decoration had been removed.
In the impression of many people, after opening a store in Wuhan, Starbucks designated Changsha as the second city for the brand to enter the central China market in 2010, choosing to open a store in Wangfujing Department Store in Wuyi Square and Pinghetang in Dongtang.
Although the two stores open at the same time, Wangfujing department store is special by comparison. According to local residents, on the opening day, the store held a brief ribbon-cutting ceremony to celebrate Starbucks' official entry into Hunan. After opening to the outside world, curious people rushed to the store and lined up from Wuyi Road to Yaowang Street. You can see the splendor of Starbucks when it opened.
Over the next 14 years, with the commercial development of Changsha, Starbucks opened different types of stores in the city. In the bustling May 1 Square, Starbucks has opened stores in many surrounding commercial centers, such as the May Day Peace Hall Store, Jiefang West Road Store, Spring Department Store, and so on, so that citizens and tourists visiting here can buy a cup of Starbucks coffee anytime and anywhere.
However, in recent years, there has been a continuous increase in the number of tea and coffee brands stationed in the May Day business circle, coupled with the change in the rental policy of shops in various business centers and Starbucks' adjustment of the market layout in Changsha. Jiefang West Road stores, Spring department stores and Huangxing Square stores opened in the business circle have been closed one after another.
Now, the first store in Changsha, located on the first floor of Wangfujing department store, is also on the verge of closing down, meaning Starbucks has once again lost its key position in Changsha's iconic May Day business district.
For the reasons for the closure of the store, netizens have different opinions, some guess is the lease to the contract, while others think that the stores conflict with each other, there is no exact explanation. The only accurate news learned from the poster is that "after Starbucks withdraws its store, the original shop is expected to be picked up by KFC."
Although many Starbucks stores are still open in the May Day business circle, local people are saddened to see that the first store in Changsha has changed beyond recognition. "how many people's memories" and "Starbucks, which once chatted with three or five friends all night?" unexpectedly withdrew the store, "such a good position", "the first cup of Starbucks in my life is in this store."
For them, the 14-year-old store in Wuyi Square has witnessed important moments in many people's lives and is also an enlightening place for a group of coffee lovers, allowing many people to drink their first cup of coffee here.
In the eyes of local citizens, Starbucks Wangfujing Department Store is a store with special significance. When I passed here again this morning, it was always a pity to see that all the decorations at its door had been removed and that it was no longer the scenery of the past.
Picture from: Xiao Hong Shu
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