Many flaws! Mstand's "ox and horse food trough" looks good, but it doesn't work?

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As the workers returned to work, the chain brands under the office building began a new round of brand marketing, attracting these reworking regulars to the store. Coffee Cup Factory Manner changed the ceramic cups that were once popular with fans to bright colors and sold them in a limited edition.

Old rival "coffee grocery store" Mstand surprised fans this time, instead of banging on cheap bags, it launched a "cattle and horse food trough"-lunch box, which was paired with a new coffee-flavored latte developed by the brand, and put on the double-cup limited set meal.

(the picture is taken from the Mstand official account)

For migrant workers who are used to bringing meals to work, Mstand's event is exactly what they like, praising this simple-looking and practical lunch box, even though the excited surrounding parties immediately snapped up the package as soon as it was launched.

However, when consumers received the perimeter and excitedly opened the outer package, they found that the lunch box was a little thin in their hands, the texture was not as good as expected, and there were some rough edges left on the locks on both sides. Taking a closer look, although the color of the lunch box shell is bright, but there are many scratches, the printed brand logo is incomplete, so that many people clench their eyebrows, "it looks old, too many scratches and can't be clean."

Unlike the appearance damage first noticed by the appearance party, the pragmatists have a problem with the material and capacity of the lunch box. Although the outer packaging of the lunch box says that its main material is PP polypropylene, it does not indicate whether it can be heated in the microwave oven. For those who like to eat hot meals, this plastic lunch box, no matter how good the sealing, itself can not play the role of heat preservation. If you can't heat it in the microwave, the lunch box will be a little inconvenient to use.

In addition, some users who received the object said that the capacity of the Mstand lunch box is small, and the middle partition cannot be adjusted freely. In their view, the surrounding area may be more suitable for fat-losing people who need to control their diet or people who eat less.

"this kind of material only seems to be suitable for decorating white rice, but every hot meal we eat feels not very clean", "making stainless steel is better than plastic", "this kind of painting is not safe", "it doesn't feel safe to put food", "it's not practical to have a very small lunch box".

Some users even called themselves "remorse green intestines", "plastic, many defects, but also 38, I am a cow and horse, I do not use this", saying frankly that although they are buying for the practicality of the surrounding areas, they do not dare to use them for daily meals. At present, they can only play their remaining role of collecting, decorating bits and pieces on the table.

Mstand has previously introduced cups, tea bowls and other cutlery, which are popular with fans, but for this lunch box, some consumers have made no secret of their disappointment.

They believe that since the brand wants to launch a practical perimeter to integrate it into the user's life scene, it should be considered in many aspects in the design, such as the main material and capacity of the box. In this way, consumers will not worry about its practicality because of its appearance, texture and so on, making it a vase that looks useless.

Picture from: Xiao Hong Shu

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