If you can't sell it, you will pay for it! Costa barista laughs at "pay to go to work"

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Recently, a costa employee posted a post entitled "costa be kind to your employees" on the social platform, which resonated with many beating workers. In this post, the poster lists the "several deadly sins" of costa, one of which requires employees to sell more than 40 snacks or foods with an average of 100 cups of drinks.

The employee said that costa is now raising the sales target of food products in stores, but in fact, it is very difficult for many stores to achieve such a high KPI, so in order to complete the tasks set by the brand, some employees will pay money to find ways to increase sales, mocking themselves as "paying for work."

In response to this, workers who were deeply troubled by KPI had a lot of feelings and left sharp or helpless comments under their posts, "just sell food and send coffee, what kind of coffee do you want to do?", "points have been changed and money has been posted a lot", "I can't eat all the lollipops" and "turn it into a small shop".

Veteran employees who left costa and returned to part-time stores can't help feeling that they only knew that costa had closed a number of stores in recent years, and that one of the reasons for the closure might have something to do with the current chaotic internal management. They say that KPI, such as food products, "remember that it was great to be 30 in the past" and never thought it would be raised to more than 40, saying that this goal is too stressful for on-the-job employees.

In addition to the new rule, which seems outrageous to shop assistants, workers say costa's employee benefits are "getting worse day by day". This past New year, some employees said they only got New year gift boxes such as chocolates and candies. As for the thirteen salaries paid to shop assistants in previous years, they were "mute when asked", which made the hard-working workers very dissatisfied.

Compared with Starbucks, Tims and other chain brands, costa has not developed smoothly in recent years. In the eyes of the public, the products and store service quality of costa in recent years are not what they used to be. some loyal users say bluntly that they no longer go to the store because their drinks do not meet expectations and do not get good service, and instead buy cheaper Manner, Tims, etc., or choose Starbucks and Piay with the same price but better quality.

The loss of customers has led to poor sales of costa stores. in the past year, some old stores have been quietly closed due to the expiration of their leases and lack of profitability, and the number of stores has dropped sharply, making the public's understanding of this old British coffee brand even less. Some rookies who have just learned about coffee may not know that they were once one of Starbucks' old rivals in the Chinese market when they saw the conspicuous red and white signs. It can be seen that it has been reduced to a "devoid of all" chain brand ridiculed by netizens.

It is precisely because the development of brands in the Chinese market is far less than before, employees said that headquarters can only increase revenue and cut expenditure, while raising store sales targets, urging shop assistants to recommend more profitable desserts, membership cards and other goods to customers, while quietly cutting employee benefits, people can not help feeling that the treatment is so bad that some workers admit that under the increasing pressure of work, most of them have the idea of leaving.

Picture from: network screenshot

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