A major recipe change? Lucky completely removes lemon tea?!
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Recently, the weather is getting hotter, and chain tea and coffee brands seem to have made an appointment. They have launched a variety of refreshing and delicious fruit teas, fruit coffee and other drinks to replace warm winter drinks that are not in line with the current season.
However, some Luckin users noticed that although Luckin launched its cold extract series and launched new fruit coffees in April, they were in good spirits, and both light coffee lemon tea and grape lemon tea were removed from the shelves without warning.
In the public's view, sales of cool and refreshing lemon tea should gradually pick up as summer approaches, but lemon tea lovers have found that it seems that since March this year, Lucky's lemon tea has become increasingly difficult to buy. Some customers said that they failed to buy it after visiting several stores, while some netizens reluctantly said that there was no store in their city selling lemon tea.
The unexpected situation can make fans feel sad."I saw three stores today, but none of them. I just want to drink this. I'm so sad that I want to cry.""We have been selling out of status and can't even drink it.","I suddenly wanted to drink recently, and I checked many stores, but there were no more","I also wanted to buy it, but I found that several stores couldn't order them anymore. The sky is falling."
They posted on social platforms to express their love for the lemon tea series, in order to make Lucky pay attention to customers 'true feedback and bring back several popular cold drinks as soon as possible.
In response, a group of Lucky workers appeared in the comment section to comfort fans not to be too sad. They said that the reason why Ruixing's lemon tea series was removed from the shelves across the board was because the brand had improved the product formula and would be launched again in the next two days.
According to employees, in addition to changes in raw materials, the newly revised lemon tea series will add lemon fruit grains to the drink to increase the taste. In addition, quick-frozen yellow lemon half will also appear in the light coffee lemon tea, making it look exactly like similar products on the market.
Interestingly, this inside news is not friendly in the eyes of some Lucky workers and consumers. Lucky employees admitted that as early as a week ago, after they learned about the major change in the lemon tea formula from operating matters, they began to worry about whether they would forget to add lemon fruit or lemon slices to their drinks in a hurry when the order was sold.
After all, Lucky now has a wide variety of products. Tea base for 8 minutes and cold extract coffee liquor for 18 minutes are enough to cause headaches for migrant workers. If there was one more "add lemon tea ingredients", some people would have imagined a chaotic bar during the peak order period, and they would have joked that the R & D department's product improvement plan was a bit "regardless of the life or death of the beating workers."
Lemon tea lovers are less optimistic about the brand's sudden change in product formula. "I feel that it's quite delicious now. Why change the formula when I have nothing to do?"
They said that in the future, lemon tea will have more fruit grains and half lemon, and its taste and taste will probably be very different from before. People can't help but worry that this major change in the formula will be a "reverse upgrade" and change the originally delicious drink. The drink is completely changed. But some optimists believe that it may be possible to wait and see.
Picture from: Xiaohongshu
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