CSRC "Research" garage coffee reflects innovation and has a bright future.

⊙ reporter Zhao Xiaolin ○ editor Quan Zeyuan

Beijing lacked such a place, so I thought about it and did it. I didn't think about any business model at the beginning. Su Di, founder of garage coffee, told our reporter. The coffee shop became famous overnight because of a sudden visit by Guo Shuqing, chairman of the Securities Regulatory Commission, and his entourage.

On the afternoon of February 29, Guo Shuqing, chairman of the CSRC, Guo Jinlong, mayor of Beijing, and more than a dozen people visited the garage coffee in the "grassroots Entrepreneurship concentration" after inspecting the Zhongguancun [5.75-1.71% share Research report] National Independent Innovation demonstration Zone display Center. Chairman Guo said at the meeting after the survey, "in the research, I deeply feel that the scientific and technological innovation enterprises and cultural and creative enterprises in Beijing are very dynamic."

What kind of incubator is garage coffee? Why can we bring together so many dynamic entrepreneurs?

The day after Chairman Guo Shuqing investigated, our reporter came to the garage coffee. Coincidentally, at about 16:00 in the afternoon, the reporter was interviewing, and a number of SFC marketing staff also quietly visited the garage coffee. "it is also the chairman's concern to understand the survival of startups and the business model of garage coffee." Su, founder of garage coffee, told reporters, "Chairman Guo and other leaders have repeatedly stressed that entrepreneurship and innovation is very important to economic and social development."

Garage Coffee, which opened in April 2011, is no ordinary coffee shop. It is a coffee shop with the theme of entrepreneurship and investment. Entrepreneurs only need to order one cup of coffee per person per day to enjoy a free open office environment for a day. It can be said that garage coffee is also the project library of investors.

Garage coffee is on the second floor of a small building in Zhongguancun, which is not easy to find. But as long as you enter her door, you will be infected by her atmosphere of entrepreneurial struggle. Look around the hall, each table around three or five people, is a start-up team.

There are two attractions in the coffee shop: one is a bulletin board ridiculed as a "marriage wall", and the other is a shared podium.

The bulletin board is covered with all kinds of "recruitment notices", some looking for "angel investment" and some looking for like-minded entrepreneurial partners.

The shared podium consists of a platform about 20 centimeters above the floor and 4 square meters away and a projector with a large screen. 30 minutes after lunch is a classic program of garage coffee, where members of the startup team always stand on the stage to announce their Idea; or investors to give financing design courses for entrepreneurs.

"China needs it, Beijing needs it. We were the first to do it, and now the government has found its importance and began to cooperate with us to give strong support and help to the entrepreneurial team stationed here. " Su said.

In February this year, the Zhongguancun Management Committee awarded the official plaque of an "innovative incubator" for garage coffee and opened a registered green channel for start-ups entering and leaving garage coffee.

According to Su's introduction, with this plaque, the entrepreneurial team stationed here can enjoy the same preferential policies of Zhongguancun Science and Technology Park.

Nowadays, in the angel investment circle and even the VC circle, when it comes to garage coffee, entrepreneurs and investors will like to say, "it is indeed a good place to understand the upstream of investment and the forefront of industry innovation, and it is also a good place to find financing and projects." Before the interview, a number of VC partners told reporters that they would always take the time to come to the garage for coffee from time to time. "it's full of good project seeds and business opportunities."

Su Di told our reporter that the shareholder of garage coffee is composed of 10 angel investors. at present, garage coffee has successfully completed more than a dozen start-up projects and investor docking, and several start-up projects have directly "moved" to nearby innovation factories.

On the business model of garage coffee, Su Di said that in fact, he is the idea of an entrepreneur. "Beijing lacks such a place, so I think about it and do it without considering any business model." As an investor in Beijing, where the traffic is not very good, it is a pity to spend a lot of time on the road. And I've been exposed to a lot of start-up projects and know that renting office space for tens of thousands a month is an unaffordable cost for entrepreneurs with only idea.

But after nearly a year of operation, shareholders began to think about the business model, "We have to let this good place develop healthily."

"Last winter, we decided to recruit a good team to run garage coffee to bring more entrepreneurs and investors together on this platform. Our online platform is ready, and more details will be announced on April 7 to celebrate the first anniversary. " Su Di told the reporter.

"from small innovative enterprises to landing in the capital market, there is still a long way to go. The visit of Chairman Guo and his entourage shows that the government has seen the importance of excellent "seed" enterprises, and these start-ups are in particular need of care and support from the government. " Li Chen, founder of Gu Ru, told reporters.

Li Chen, who has just started a business, now haunts coffee in the garage. In this exclusive interview, he chose garage coffee. In response to the questions asked by Guo Shuqing during the research, Li Chen put forward some suggestions in an interview with reporters: "many innovative entrepreneurs start with Idea, lack of money, people and resources, which is not easy." There is too much the government can do. For example, can the administrative registration link be established to simplify procedures, can taxes on small and micro enterprises be appropriately reduced, and can some of the country's incubation resources be as convenient and readily available as garage coffee? really support all the innovative entrepreneurial forces? "

As a matter of fact, apart from the fact that leaders at all levels of the CSRC have successively "investigated" garage coffee, during the "two sessions", a number of CPPCC members also called for more preferential policies for small and micro enterprises.

Grassroots entrepreneurs praised and cheered the Garage Coffee Research on Weibo.

In this era of value diversification, in this era of great economic transformation, the importance of innovation and entrepreneurship is becoming more and more prominent. Create a good environment for innovation and entrepreneurship, so that these entrepreneurs, like coffee beans, become more and more delicious. Perhaps it is the direction that both the government and the private sector look forward to and strive for.

China Coffee Trading Network: www.gafei.com