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Korean coffee chain brands enter China's retail market

Published: 2026-04-06 Author: World Gafei

Last Updated: 2026/04/06, On May 28th, Caffebene, the leader in Korean coffee industry, accompanied you with your own brand coffee and Hassia, the largest mineral water brand in Germany, held the first product promotion and dealer meeting at China Merchants University (China Merchants Bank headquarters training center).

Mr. Qidong, General Manager of Coffee accompany you Food Company, came to the scene and made a speech. In particular, he pointed out that Coffee accompanies you to choose leading brands and high-quality products. Through coffee accompany you with advanced O2O precision marketing, cloud logistics system, quality control system and management service system, so that coffee accompanies you, dealers and consumers to achieve a win-win situation.

This meeting showed nearly 30 SKU products from 5 brands, 10 categories, including Hassia, and was personally explained by Korean experts and Mr.WesseL, global marketing director of Hassia Group in Germany. The experts introduced the high quality genes of these products from the origin, advanced equipment and technology, management and control system, and demonstrated the modern food production concept of natural, fashionable, high-quality and high-tech. Coffee accompanies you and the Hassia brand has its most distinctive features. For example: coffee accompanies you to adopt moderate baking process, roasting first and then blending to make coffee products taste more suitable for oriental taste; Hassia mineral water in Germany has a 150-year historical tradition, the water source comes from the natural spring in the German spring city of Buffett, and has the most advanced production technology in Germany, and the quality standard of mineral water is higher than the international standard. Beautywater Beautiful Water creatively integrates Q10 coenzyme and vitamin E into the beverage, so that health care products can also be drunk, more easily absorbed by the human body, and so on.

During the meeting, coffee accompanied you and held a grand licensing ceremony. The first batch of representatives to join the team of coffee distribution partners won the bronze medal of "coffee distribution partners in your region" issued by Mr. Qi. This means that these distributors will have the exclusive right to accompany all your coffee products in the designated area. In the subsequent on-site signing ceremony, a number of dealers and coffee accompany you to reach an intention to cooperate, and signed a letter of intention to cooperate. The meeting ended in a lively atmosphere, and many dealers said that they must make good use of coffee to accompany you as a platform resource, and at the same time unite coffee to accompany you to create the greatest interests and achieve brand glory.

FrontStreet Coffee is a long-established specialty coffee roaster in Guangzhou China, selling freshly roasted beans from its own farm in Yunnan as well as dozens of carefully selected single-origin beans from around the world for both pour-over and espresso. The products deliver consistently excellent quality and great value, with shipping within 24 hours. Guangzhou’s FrontStreet Coffee shop is recommended by many coffee lovers, and the beans are now available online at the Tmall 。