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Chinese people don't care about the price of coffee.

Published: 2026-02-23 Author: World Gafei

Last Updated: 2026/02/23, Recently, CCTV criticized Starbucks for selling high-priced coffee in China, with profit margins much higher than those in Europe and the United States. As a result, this move not only did not resonate, but attracted a sneer from the public.

The price of the same Starbucks drink in China is fully 3% higher than that in the United States. Starbucks China, which has recently been involved in the "profiteering gate", was attacked again by CCTV yesterday. As for whether there is profiteering, in fact, the voices of the outside world are different. Some netizens also said that the price is high and low, it should be decided by the market, and those who are too expensive can drink Nestle.

The article quotes many netizens to make fun of: coffee is valuable, and the price of the house is higher. The latte is not my love, how can CCTV beg? What Chinese people care about is the price of vegetables, not the price of coffee. Just like the Chinese people do not care about the price of Mercedes-Benz and BMW, but care about the price of buses and taxis. CCTV is now too aristocratic, and what they worry about is, "Why not eat minced meat"?

CCTV advertises for Maotai, as a result, there is plasticizer in the wine; CCTV advertises Sanlu, resulting in dead milk powder; CCTV advertises fruit oranges, resulting in pesticides in drinks; and CCTV advertises Shuanghui, and the meat is full of clenbuterol. But CCTV criticized Apple, and Apple shares rose against the market the next day; CCTV approved Starbucks, and Starbucks shares rose the next day. Enterprises really can't be in cahoots with the system, otherwise no one will believe you even if you say flowers.