It is important to determine the success or failure of coffee chains and the orientation of "connotation taste".
The garden cafe is the first one that is most likely to shape the overall situation of coffee. Although this type of cafe is supported by the flow of people, if it can be famous with distinct style and characteristics, it can also attract purposeful visits in static alleys. Can still be full of friends.
Community cafes in Jingxiang should pay attention to neighborhood relations. But this type of cafe has to work in the community landscape, an elegant and beautiful community garden, a unique coffee culture and eye-catching signboards, which can not only bring a symbol of taste to customers, but also increase the willingness to attract customers.
In addition, the cafe in the alley gives priority to the edge, bright lighting and green windowsill, which can add points for the small shop. it is worth noting that people should especially do a good job of their neighbors. As most of the alleys are homes, if the opening time is too late, or the customers are noisy and messy, it will lead to the dissatisfaction of the neighbors.
If you consider the rent, the operator can also consider opening it on the second floor. In addition to giving priority to the space that can increase the appearance, the staircase also needs to be specially designed. Soft and bright lights, floor tiles and walls of plain material can help customers to visit. If you are more considerate, set up a drink list at the entrance of the stairs, or put some wall paintings about coffee knowledge, etc., to show the entity with photos, which can better dispel the hesitation of customers.
The scenic cafe is within an hour's drive from the neighboring city. In the past, everyone did not know how to make use of innate leisure resources. what is provided in the scenic area is the same food and beverage content, and the appearance of the store has not been carefully designed, but with the increase of leisure time and the improvement of people's horizons, high-quality food and beverage, it is easy to gain a foothold in the scenic area.
A leisure cafe with a style of * * and can provide a complete situation, if it can use the power of the media, it can easily become a new tourist rest spot, but this type of cafe can be maintained within an hour's drive with the city, and there can be a combination of landscape and recreation resources nearby, making it an one-day trip for urbanites. As the roads in the scenic area are curved and complex, creative and eye-catching road signs and shop moves are the most important guidelines, and the decoration design should take into account the matching with the overall environment and become an obvious local landmark.
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Analysis on the present situation and trend of hand-made Coffee Market
Individual coffee beans are more pure hand-brewed coffee. Why can coffee lovers fall in love with it? The reporter interviewed many enthusiasts and found that the taste of hand-brewed coffee is the biggest reason. The post-85 girl sunsun was still drinking instant coffee four or five years ago, and once she had a chance to try hand-brewing coffee in a friend's coffee shop, she fell in love and got out of hand. Whenever she had time, she would run to the coffee shop, and then
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Coffee chain giant Starbucks once again aims at the Chinese market.
Starbucks China-related sources told reporters that Starbucks has been very cautious about opening stores. This strategy is proposed entirely because of market demand, including supply chain and quality control, service and other aspects of Starbucks is ready, all conditions are ripe Starbucks will open a large-scale store, not rash. The move also means that Starbucks will open a new store in China in 18 hours.
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