What is the fundamental problem behind the collapse of crowdfunding cafe projects?
As a sponsor of crowdfunding, he does a lot of things himself. Just because he has the ability to initiate crowdfunding does not mean that he has the ability to run a business, which is not necessarily his specialty. Crowdfunding originally has advantages, but when managers do it themselves, it becomes a retrogression in business management.
So where is the way out for Chinese crowdfunding? How can we break the spell and circle of easy and difficult operation of crowdfunding?
Experts in related fields say that the way out of Chinese-style crowdfunding lies in the establishment of a modern corporate management mechanism, a clear corporate management structure, and the separation of ownership and management rights. Crowdfunding has created a large number of small and micro shareholders or investors, without the existence of major shareholders, resulting in the dispersion of ownership, further leading to the dispersion of management rights and decision-making rights, which brings great risks to the project.
Through the perfect decision-making mechanism, supervision mechanism and incentive mechanism, a dynamic check and balance relationship is formed between the owners and managers of the enterprise. It not only helps to protect the interests of shareholders and stakeholders, but also gives them enough business space through effective supervision and incentive to the entrusted professional managers, so as to enhance the competitiveness of enterprises. In addition, we should improve the management level of enterprises, safeguard the rights and interests of shareholders, enhance the profitability of enterprises, and establish a sound structure of equity and property rights through a market-oriented enterprise operation system. Form a scientific and standardized decision-making and operation mechanism, and finally improve the ability of enterprises to resist risks, reduce operational risks, and achieve the goal of profit.
Crowdfunding has natural advantages and disadvantages that are difficult to solve. The advantage is that it can gather capital in a short period of time. The disadvantage is that it is easy to make it difficult for decision-makers and managers to operate in accordance with the modern enterprise system.
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2017 it is estimated that more than 3000 coffee growers will pass through coffee planting support centers.
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In order to continue to advance by leaps and bounds in the Chinese market, Schultz announced a series of welfare programs for Chinese partners on the same day, including a housing subsidy program that can cover 50% of the average rent expenditure in the cities where the partners are located. Schultz is very optimistic about the extremely high profit margins from the Chinese market. Starbucks' previous financial statements showed that profit margins in China and the Asia-Pacific region reached 32%, while those in the Americas region
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