The new Italian Coffee flagship store opens on Monteapoleon Street in Milan
In April 2017, Illi Coffee, the leader of high-quality coffee, will open its illycaff è flagship store on Montenapoleon Street, the most important street in Milan, the fashion capital. The flagship store is located at No. 19, Milan's most iconic shopping street, in an elegant historic courtyard with an indoor area of more than 141 square meters and a garden area of more than 60 square meters, with glass roofs and plenty of light, which can be used in any season.
The storefront has always been highly recognizable in its decoration and style, such as the bar soul counter, which, like all illycaff è, is in white and red; mosaic graphics recreate the pictorial designed by Xanti Schawinsky for illy in 1934; the gorgeous chandelier consists of about 100 Italian art collections designed by renowned contemporary artists and designers.
The flagship Italian Coffee Store on MontNapoleon Street will become a new social venue for art connoisseurs and lovers, offering a wide variety of choices. suitable for different times of the day: start the day with Italian's unique blend of coffee and cooperative dessert maker's refined pastries, light lunch is more suitable for a nap, shopping trip and dinner can enjoy exquisite food.
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Qiang, Mineolai founded a personal coffee brand
In October last year, Liverpool goalkeeper No. 22 Miniolai opened a coffee shop called Twenty Two Coffee with his brother in his hometown of St Treden. Recently, Mineolai founded his own coffee brand inspiration 22 (Twenty Two Inspired). When attending the event, Mineolai said: creating my own coffee brand is the second step after the cafe opened.
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What are the factors that drive coffee to join the brand "butterfly change"?
With the change of the economic situation, the coffee industry has ushered in an era of letting a hundred flowers blossom and a hundred schools of thought contend. Han Chao cooling down, independent coffee shops are slowly about to reach saturation, coffee brands with fun personality are slowly rising. More and more coffee groups are involved in the wave of capital market and new third board listing. The steady development of the Internet intelligence industry has led to the coffee investment industry.
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