Taiwanese entrepreneur Lin Yihan and his "Coffee Dream"
Delicious coffee, elegant space... walk into any "coffee star music" in Kunshan, Jiangsu Province, people can't help but slow down and enjoy a comfortable time in a quiet space. Lin Yihan, founder of Coffee Star Music, feels happy whenever he sees the satisfied expression of his guests.
Sixteen years ago, Lin Yihan, in his early 20s, came to the mainland from Taiwan with a dream and started a brand-new journey. "From enterprise wage earner to senior executive, very smooth, but still can not forget their entrepreneurial dream." Lin Yihan said.
In 2012, Lin Yihan began more than a year of market research, visited well-known cafes in Taiwan, Beijing, Shanghai and other places, learned from management experience, enriched his coffee knowledge, and communicated with coffee merchants in depth... After doing enough market research, he opened his first coffee shop with the help of Kunshan Taiwan Association Youth Association.
" There are no private rooms, no chess rooms, high floors and industrial-style decoration to match the target audience of the cafe." Lin Yihan said.
Chance favors those who are prepared. Soon, the precise positioning of the cafe captured the hearts of many young people. "Chat, birthday parties, book parties, and even just group daydreaming…We come here almost every weekend for a little gathering." Zhai Minwei, a post-90s employee of State Grid Kunshan City Power Supply Company, said that this is a leisure place for young office workers around him.
The coffee shop's reputation rose with a steady stream of guests. With the launch of Kunshan flagship store, Lin Yihan opened three stores in Hangzhou, Jiangyin and other places.
Over the years, Lin Yihan deeply felt that entrepreneurship is not easy, but also feel that entrepreneurial experience is a valuable asset. There are many young people around who plan to start a business. How can they use their experience to help more people realize their dreams? With such a dedication and dream, Lin Yihan started a brand-new "mellow career"-coffee entrepreneurship counseling.
Cozy coffee, located in Wutaishan Gymnasium in Nanjing City, was opened with Lin Yihan's help. Boss Jin Chao is a 29-year-old young man: "This is the first time in my life to start a business, from site selection, design to decoration, from raw materials, matching to management, are Lin Yihan on-site guidance." I can't remember how many times he came, which saved me a lot of detours." With the help of Lin Yihan, the cafe opened last July and is in good condition.
With the help of Lin Yihan, 11 cafes have been opened one after another, and two more are under negotiation.
In 2016, Lin Yihan won the title of "Top Ten Outstanding Youth" in Kunshan City, becoming the first Taiwanese winner in Kunshan. At the same time, he was also hired by Kunshan Youth League Committee as a youth entrepreneurship tutor to provide advice to young entrepreneurs through youth open classes, entrepreneurship guidance classes, etc. Today, the company that carries Lin Yihan's dream is steadily moving forward, spreading entrepreneurship and youth dreams to more and more young people.
- Prev
British employees "sneak out" to buy coffee bosses lose 8 billion pounds a year
Don't think the office coffee machine can make good coffee? Sharp-mouthed British employees are by no means in the minority, and they especially like to go to coffee shops during office hours to buy coffee that they can drink. This hobby costs British employers 8 billion pounds a year, the Daily Mail said on Wednesday, citing the latest statistics. According to the report, the British honest Coffee Company
- Next
"drifting Book Cafe" unveiled in Coffee Street Xiamen citizens can "Book rafting"
Yesterday, to Xidi Coffee Street, it is not difficult for the public to find that there are four different shapes of book cafes, but also to achieve book drifting. On the afternoon of April 22nd, drifting Book Cafe was officially opened at the launching ceremony of the Chinese style 2017 Siming International Community Charity Culture Festival. As long as you leave a book, you can take away a book. Chinese and foreign friends can share good books together and experience book delivery.
Related
- The design principle of the V60 filter cup! Why is the V60 filter cup called V60? What is the difference between a V60 hand-brewed coffee filter cup and a cake filter cup? Who invented the V60?
- Why does mocha pot coffee smell burnt? How to adjust the coffee extract in the mocha pot? What should I do if the coffee in the mocha pot is burnt? Why is mocha pot coffee so easy to overpower?
- Why can't cappuccinos be made takeout? What is the ratio of coffee to milk in a cappuccino? How thick is the milk foam in capuccino? What does Capuccino mean?
- How to make silky and strong salty mocha coffee? How to make a delicious mocha latte? What is the difference between latte and mocha coffee?
- How to use the Aiyue coffee press machine? Who invented Aiyue Pressure? What is the difference between Aiyue brewed coffee and hand-brewed coffee? What is the principle of coffee extraction from Aiyue Pressure?
- How to make the world's top coffee Yejia Xuefei? What are the characteristics of Yejia Shefi coffee? What is the flavor of Yejia Shefei? How to solve the blockage during lightly baked beans?
- What does long extract coffee mean? What is the difference between long-extract coffee and American coffee? What is the difference between Lungo and American coffee? What is Lungo Coffee?
- What does under-extracted coffee taste like? What are the characteristics of over-extracted coffee? How to tell if coffee is over-extracted or under-extracted?
- Why isn't Dirty hot? What is Dirty in espresso? What should I do with hot Dirty?
- Share the correct way to make hanging ear coffee! How much water should I use to make my ear coffee? How many stages does the water injection of hanging ear coffee need to be divided into? How much water does it take to put in hanging ear coffee? How to m