[Truth] Not the most expensive blue mountain coffee is authentic blue mountain coffee price ≠ authenticity and quality

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The world-famous Blue Mountain Coffee, produced in the Blue Mountains of Jamaica, has been in short supply because of its low caffeine content (less than half of other coffees) and outstanding taste, catering to modern people's concept of healthy consumption.

Blue Mountain Coffee beans are known as "golden beans". They are only produced in the Blue Mountains in western Jamaica, which are more than 1800 meters above sea level. Here, the mountains are steep, the air is fresh, it rains all the year round, the temperature difference between day and night is great, and the unique new volcanic soil makes the coffee beans here slightly sour and mellow. The same coffee trees taste very different whether they are planted in Hawaii, Kenya, Papua New Guinea or anywhere else with a similar climate.

The most important coffee bean trading organization in the world is the International Coffee Organization (ICO), which has 50 members of exporting countries and controls 99 per cent of global coffee production. According to industry insiders, coffee beans traded through the International Coffee Organization have strict quotas, as do Blue Mountain coffee beans.

It is true that there are many blue mountain coffee beans in circulation in the international market. because of the advantage of quotas, countries such as Japan often process coffee beans and sell them to other countries and regions in the form of finely ground coffee powder or zero-point coffee beans. For example, enterprises in Singapore, Hong Kong and Taiwan buy blue mountain coffee beans from Japan every year.

The price of the real Blue Mountain coffee in the world is very high, at least more than US $40 per kilogram. If the real Blue Mountain coffee can be imported into China, the cost, freight, customs duties, production and operation costs of the coffee are definitely not less than 60 yuan per cup.

The Blue Mountains, the birthplace of Coffee Beauty, is located in the eastern part of the island of Jamaica. Coffee trees are planted on the slopes of the mountains of Hengduan Jamaica, and the products are divided into three categories by region of production: A:BM (Blue Mountains); B:HM (Alpine); and C:PM (Braim, Ozshut). Among them, BM is the growing area of the world-famous Blue Mountain Coffee. British soldiers who once arrived in Jamaica saw that the peaks here were shrouded in blue light, so they called them blue mountains, hence the name "Blue Mountains."

Blue Mountain is located in the coffee belt between 25 degrees north latitude and 25 degrees south latitude, with fertile new volcanic soil, fresh air, no pollution, rainy all the year round and great temperature difference between day and night, which makes the taste and flavor of Blue Mountain coffee outstanding. According to the reporter's textual research, only coffee grown in the Blue Mountain area above 1800 meters above sea level can be called Blue Mountain Coffee. The same coffee tree species, whether planted in Hawaii, Kenya, Papua New Guinea or anywhere else with a similar climate, cannot produce the flavor of blue mountain coffee beans.

People who love Blue Mountain Coffee call it a "coffee beauty" that combines all the advantages of good coffee.

Jim, general manager of Pitt, which is famous for its coffee and tea business in the United States, said of Blue Mountain Coffee: "it tastes fragrant, smooth and mellow, and it makes me feel as precious as a gem. It is precisely because the taste of Blue Mountain coffee is moderate and perfect, so Blue Mountain coffee is generally drunk in the form of black coffee. "

However, due to the lack of strict coffee classification rules and industry standards in the world, and the fact that most consumers in China know little about coffee, in general, ordinary consumers have no way to distinguish between true and false. However, some people in the industry believe that the real Blue Mountain Coffee is not acerbic whether it is hot or cold, which is the only experience that can tell the truth from the false.

The reason why Blue Mountain Coffee can be called the best in the world today is also related to the local management policy of Jamaica. Compared with Brazil, the largest coffee exporter in the world, which produces 30 million bags of coffee every year, Jamaica is a country with relatively low coffee production in the world. it is recognized that the blue mountain growing area of Jamaica is only 6000 hectares, and only about 40, 000 bags of blue mountain coffee are produced every year. In the end, only through a series of stringent standards set by the Jamaican Coffee Industry Authority can coffee obtain a guarantee issued by the government, officially known as "Blue Mountain".

Where does such an excellent and small amount of Blue Mountain Coffee end up in the world? According to the reporter's understanding, over the years, the Japanese government has invested a lot of money in Jamaica, taking almost the whole "coffee beauty" as its own. 85% of the Blue Mountain coffee produced by Jamaica every year is exported to Japan, and the remaining 10% of the coffee is exported to a small number of countries in Europe and the United States.

As Blue Mountain Coffee is more common in Japan, its domestic Blue Mountain Coffee is retail and is not sold in bulk, let alone exported. At the same time, the amount of Blue Mountain Coffee in a few countries in Europe and the United States is also relatively small. It is almost impossible for other countries to import large quantities of Blue Mountain Coffee from Japan or Europe and the United States.

More than 70 per cent of coffee produced by Mavis Bank Central Factory is exported, most of which are clearly marked with M.B.C.F. In the coffee bucket. For decades, this trademark has been recognized as a symbol of high quality and has been pursued by connoisseurs and outstanding cafes around the world. The remaining 30% of the coffee is screened by professional coffee roasting masters and roasted moderately with great care. Due to consistency, hand selection and careful maintenance of each packaged coffee bean, the coffee with the Jablum-Jamaican Blue Mountain Coffee-logo represents perfection.

After asking the coffee master-Ke Mingchuan's reply

Now the producing area of Jamaican Blue Mountain Coffee is larger than before, and the consumption power of Japan has become weaker recently, so the real Jamaican Blue Mountain Coffee is also sold in other countries, and some people in China also import it, as long as they know how to identify it, they can buy the real thing.

In 1950, the country established the Jamaica Coffee Industry Council (Jamaica Coffee Industry Board), the only authorized export agency. After 1983, the Government, through the member, relaxed some of the requirements to allow producers up to the standard to sell on the market on their own.

This new regulation mainly amends two key points:

1. Clearly define the scope of the Blue Mountain, as shown in the attached picture. Therefore, the origin of Jamaican Blue Mountain Coffee refers to the Blue Mountain area with a height of more than one kilometer east of the capital Kingston.

two。 Define Wallenford, Silver Hill, Mavis Bank and Moy Hall and Langley as their approved processing farms (Coffee Works), and indicate that new treatment farms are approved by the minister from time to time.

As a result, there are now several suppliers of Jamaican Blue Mountain Coffee, and readers can find qualified exporters on the committee's website (http://www.jamaicancoffee.gov.jm/).

Some of these farms also produce other coffee beans, such as Jamaican high mountain beans (Jamaica High Mountain Supreme) and Jamaican premium beans (Jamaica Prime coffee), which are similar in name but not as delicious as certified Jamaican Blue Mountain coffee. Consumers should pay special attention when buying them.

As the popularity of Jamaica Blue Mountain Coffee is too high, there are many fake coffee on the market, such as Blue Mountain Coffee, Blue Mountain mixed Coffee, or directly called Blue Mountain Coffee. However, these operators mimic the taste of Jamaican Blue Mountain Coffee and mix all kinds of coffee beans by themselves, and the mixed coffee produced may not have a single real Jamaican Blue Mountain coffee bean in it.