Recycling can be addictive?! Starbucks' environmental protection can be really extreme!
Starbucks, as one of the world's largest coffee chain brands, consumes more supplies every day than you can imagine. Although coffee beans are the most consumed item in coffee shops every day, Starbucks is also a big consumer of plastic. Starbucks is now transforming itself into an environmentally conscious brand. Then, after making so many accompanying cups, of course, it would be best to solve them yourself.
Starbucks, as a professional coffee brand selling around, will appear a whole new series of cups every once in a while, most of which contain plastic products, such as the lid of the accompanying cup and so on. In line with the principle of self-consumption of waste generated by their own disposal, Starbucks this time with recycled waste into a coaster, unfortunately, this "recycling coaster" can only be bought in Japan Starbucks.
According to the announcement released by Starbucks Japan official website, starting from April 20,2022, Starbucks online stores and some offline stores can buy this Starbucks special "recycling coaster," a group of four coasters, priced at 2600 yen, equivalent to about 132.6 yuan. However, due to the limited number of this coaster, sell out while stocks last.
In order to make this coaster, Starbucks Japan began recycling discarded Starbucks cups from customers in about 500 stores nationwide from June 2021 until August of that year, collecting a total of about 2 tons (about 7000 pieces) of discarded accompanying cups.
When processing these cups, it is necessary to manually remove the rubber pad at the bottom of the accompanying cup and the paper in the double-layer structure.
The plastic parts are then crushed, cleaned and processed into small particle shapes.
When the plastic is reduced to small pieces, it is sent to a factory in Chiba Prefecture, Japan. Eventually, the plastics took their new course and became brand-new coasters.
In order to build a green earth, Starbucks has also been moving frequently in recent years. In order to achieve the goal of reducing waste by 50% by 2030, Starbucks is also more radical in resource recycling.
As we all know, coffee shops produce the most waste every day is coffee grounds, Starbucks is no exception. Starbucks in Japan recycles coffee grounds for compost, which is used to grow carrots, which are then used to make "carrot cakes" and sold.
Starbucks China has done an equally good job in recycling, recycling coffee grounds into a "slag tube" for cold drinks. What's more fun than drinking coffee through a straw made from coffee grounds? It can not only enhance the brand image, but also save costs in some aspects. It can be said to kill two birds with one stone.
In addition, Starbucks has accelerated the pace of its global opening of "green workshops" in order to further reduce carbon emissions. These "green certified" Xianglu workshop stores also use some discarded items from other stores, such as tables replaced by other stores, which become a new bar counter in the new Xianglu workshop.
Starbucks has slowly transformed itself from a coffee company into a recycling company selling coffee, creating more and more new ways to recycle waste while reducing carbon emissions, which has brightened consumers 'eyes. After all, how many people knew that coffee grounds could be played like this before the "slag pipe" appeared?
Image Source: Network
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