Unexpected! Ruixing Matcha milk lid is refrigerated and turned into "dry choking yogurt"?!

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click on the attention| Daily Boutique Coffee Culture Magazine Coffee Workshop

Yesterday morning, Lucky launched a new product "Triple Zhizhi Thick Brush". According to official introduction, this new product uses thousand-mesh matcha to make a drink, which is combined with the freshly served matcha Yunding every day to give drinkers a rich and varied taste.

(Picture taken from official Weibo)

Once the news was released, it naturally aroused the curiosity of countless Matcha parties. Many people quickly placed orders after the drinks came on the market, waiting expectantly for the riders to deliver takeout. However, according to some consumers 'feedback, they received reminders from stores to cancel orders shortly after placing orders, and some stores indicated that new products had been suspended.

In response to customer feedback, many Lucky employees reluctantly posted pictures and videos, explaining that the suspension of sales of "Sanchong Zhizhi Thick Mask" shortly after its launch was not caused by the popularity of the new product, but because of the appearance of Matcha Genting on the drink. Unexpected situation.

Ruixing morning workers introduced that after the matcha cloud tops they had prepared in advance before the store opened, they placed them in the refrigerator for a period of time, the flowing milk lid turned into a solid texture. No matter how much they shook, shook, or even inverted the container, the matcha cloud tops were firmly stuck to the bottom, and not a drop fell.

Some shop assistants thought that it was their own mistake that caused the change in the texture of the milk lid, so they took out the raw materials and made a new pot based on the formula given by Ruixing. However, although the matcha milk lid of the new style appeared to flow at the beginning, after being placed in the refrigerator for a period of time, the extracted matcha cloud top still solidified at the bottom of the container.

It is worth mentioning that the abnormal situation of the finished products of Matcha Yunting is not an exception. Judging from the pictures and videos posted one after another by Ruixing employees, some of the Matcha Yunting they sent out have a texture like dry yogurt, and some are darker ice cream, and some are like "Matcha cement." They are basically a solid state that is sticky and difficult to pour out. In addition, a few employees said that although the matcha cloud tops they made were in a flowing state, they were as thin as water, which was different from the milk tops they remembered.

Due to feedback from many store staff that the finished product status of Matcha Genting was not as expected, some regional managers had to issue an emergency notice after the new product was launched, asking store personnel to stop selling "Sanchong Zhizhi Matcha" based on actual conditions, and reporting the production of new products in the store. Report to Ruixing headquarters.

New products on the market frequently experience production overturns. While analyzing the reasons, a group of Lucky workers couldn't help but question,"What do you think in the R & D Department of Lucky? Have you done it yourself?" and "Is Lucky right? "," Wasn't it refrigerated during research and development "," Rui, do you call this a milk lid?! "。

In their view, the main reason why the finished product of Matcha Genting was abnormal this time was that there were flaws in the formula, production method and milk lid preservation given by the brand, which caused a large area of Matcha Genting configured by store employees in accordance with the operating guidelines to overturn. Many people even shouted directly to Ruixing R & D personnel,"Come to the front line and make two cups yourself."

Picture from: Xiaohongshu

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