Understand Shangdao Coffee in the Story of Chinese Coffee Brand

Shangdao Coffee Food Co., Ltd. absorbs the essence of coffee culture in Taiwan for decades and synthesizes the production and cooking of Dongyang Coffee. Since it was founded in Hainan, China in 1997, it has set up a unique business model in the mainland in just a few years. Rapid growth.

Founded in Taiwan in 1968, Shangdao Coffee Roasters is one of the largest franchisees in the country. Walking in here, the wonderful combination of sunshine and simple log color makes you admire it. Sitting next to the floor-to-ceiling window, bathing in the warm sunshine makes people feel lazy and comfortable. Pick up a favorite book on an entry-level bookshelf, order a cup of fragrant coffee, look at the traffic outside the window, pedestrians, life is oozing a trace of sweetness in such fine taste.

Shangdao Coffee

Shangdao Coffee Food Co., Ltd. was established in 1968 in Baodao Taiwan. Shangdao Coffee is famous all over the world for its well-honed baking technology and unique taste. In May 1997, Shanghai Island Group made a major decision to enter the mainland market, to promote the mainland coffee culture as its own responsibility, to enhance economic development, so that joining the chain business has made considerable progress. So far, we have set up a coffee processing factory, a professional bar master, a training base for chefs and outfield staff and a logistics center. At present, the group has franchise stores in large and medium-sized cities across the country, with nearly 300 branches, according to the north and south, cooperate with each other to provide all-round services for the joining owners. Shangdao Coffee "originated in Taiwan, smell the World." many people will mistakenly think that Shangdao Coffee Shop is a direct or chain enterprise of Shangdao Coffee Food Company, but it is not. This is because Shangdao has always been mainly engaged in the supply of coffee beans, coffee processing food and the provision of technical services, and there is no direct operation or joining coffee shops.

Shangdao coffee focuses on the natural and perfect combination of Chinese traditional tea culture and western fashionable coffee culture, and embodies its soft homogeneity. With the best environment, the best service, the best quality and the most favorable price, Shangdao Coffee has become the first choice for people to relax and enjoy leisure. Thick leisurely atmosphere, quietly accompanied happy or lonely friends spent countless days of street lights flashing.