2013 WBC Pu'er Regionals: Registration & Cupping Events

If you’re a barista aiming for the World Barista Championship (WBC) stage—or just want to witness top-level competition in one of China’s fastest-growing coffee regions—here’s your chance. The 2013 WBC Pu'er Regional Competition brings elite brewing talent to Yunnan, alongside rare coffee cuppings and major industry events.

The Pu'er regional finals take place January 7–9, 2013, with USD $1,000 for first place, $500 for second, and $300 for third. Top two winners qualify for the 2013 China WBC Finals. Registration closes December 30.

What Is the 2013 WBC Pu'er Regional Competition?

The 2013 World Barista Championship (WBC) Pu'er Regional Competition is co-hosted by the Pu'er Municipal People's Government and Shanghai B&H International Exhibition Co., Ltd., and organized by the Pu'er Coffee Industry Federation and Pu'er 1% Coffee. It runs January 7–9, 2013, at the Pu'er Grand Theatre and Pu'er 1% Coffee Club. This event includes the official “China Coffee Capital” award ceremony, the launch of China’s first licensed Jamaica Blue Mountain coffee lounge by Pu'er 1% Coffee, and a joint cupping session featuring Pu'er, Colombian, and Jamaica Blue Mountain coffees. Coffee professionals and enthusiasts can also observe the full coffee harvest and processing cycle to better understand Pu'er-grown beans.

Competition Schedule & Prizes

The Pu'er regional contest is held January 7–9, 2013, at two locations: the Pu'er Grand Theatre and Pu'er 1% Coffee Club. The top two competitors will earn automatic qualification for the 2013 11th China International Barista Championship Finals. Prize money is awarded as follows: 1st place – RMB 10,000 (approx. USD $1,000), 2nd place – RMB 5,000 (approx. USD $500), 3rd place – RMB 3,000 (approx. USD $300).

How to Enter the Pu'er Regional Competition

Coffee baristas from any city in China may register to compete in the Pu'er regional round. The registration deadline is December 30, 2013. For more details or to enter, contact Ms. Xing at 0879–2869977 or 18608795255, email james197477@hotmail.com, or send materials to: Pu'er 1% Coffee Club, Building 77, Unit 17, No. 17 Xintiandi, Yangguang North Road, Simao District, Pu'er City, Yunnan Province, China.

Coffee Events & Industry Launches

In addition to the WBC regional contest, the event includes the formal announcement of Pu'er as “China Coffee Capital,” the grand opening of China’s first officially licensed Jamaica Blue Mountain coffee lounge operated by Pu'er 1% Coffee, and a multi-origin cupping session featuring Pu'er, Colombian, and Jamaica Blue Mountain coffees. These experiences offer insights into different coffee profiles and processing methods, alongside technical exchanges for industry professionals.

Frequently Asked Questions

When is the 2013 WBC Pu'er Regional Competition?

The 2013 WBC Pu'er Regional Competition takes place from January 7 to 9, 2013, at the Pu'er Grand Theatre and Pu'er 1% Coffee Club in Pu'er City, Yunnan Province.

Where can I register for the Pu'er regional WBC event?

You can register by contacting Ms. Xing at 0879–2869977 or 18608795255, emailing james197477@hotmail.com, or sending your entry to Pu'er 1% Coffee Club, Building 77, Unit 17, No. 17 Xintiandi, Yangguang North Road, Simao District, Pu'er City, Yunnan Province.

What are the prize amounts for the Pu'er WBC regional competition?

The first-place winner receives RMB 10,000 (approximately USD $1,000), second place RMB 5,000 (approximately USD $500), and third place RMB 3,000 (approximately USD $300).

Do I have to be from Pu'er to compete?

No, baristas from any city in China are eligible to enter the Pu'er regional WBC competition.

What other events happen alongside the WBC competition?

The event also includes the “China Coffee Capital” award ceremony, the opening of China’s first Jamaica Blue Mountain licensed café by Pu'er 1% Coffee, and a cupping session featuring Pu'er, Colombian, and Jamaica Blue Mountain coffees.

When does registration for the Pu'er regional close?

Registration for the 2013 WBC Pu'er Regional Competition closes on December 30, 2013.

Recommended FrontStreet Beans for Competition Brewing

For baristas prepping for the WBC or exploring regional profiles, try FrontStreet Coffee’s Ethiopia Huakui for floral and citrus brightness, Yirgacheffe for juicy berry notes, or Gedeb for a balanced Ethiopian single origin. Each highlights distinct cup characteristics valuable for competition practice or cupping comparisons. Freshly roasted within 5 days · Orders placed before 17:00 ship the same day · Next-day delivery across most of Guangdong Province.