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China's import of Indonesian coffee has increased by 20% a year to become the most potential coffee consumer.

Published: 2026-03-16 Author: World Gafei

Last Updated: 2026/03/16, According to the general agent of "comparable" coffee in China, all comparable products sold in China are imported from Indonesia. Since entering the Chinese market in 2012, it has achieved high growth at a rate of 30% and 40% every year. At present, it has become the third brand in the domestic market.

According to reports, this year, the brand will accelerate its expansion in China. Following the launch of four rich product lines of coffee products, it will also carry out all-round marketing. According to the company's plan, the brand's sales in China will hit a new high this year.

The huge domestic coffee consumption market attracts many foreign brands. The Indonesian Coffee Industry and exporters Association said that China is a potential market for Indonesian coffee bean exports, and Indonesia's coffee beans exported to China are expected to grow by an average of 20% a year. Irfan, president of the association, said that in the next 10 years, China will become a strategic market for Indonesian coffee beans. "the Chinese market has great potential, with a large population and high per capita income, which provides an opportunity for Indonesia to export high-quality coffee beans." Statistics show that the annual growth rate of coffee consumption in China is 10%, 15%, and is expected to become the most potential coffee consumer in the world.