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Can't remember the customer's name? Sydney Cafe invents facial recognition Software

Published: 2026-03-17 Author: World Gafei

Last Updated: 2026/03/17, Professional baristas Please follow the Coffee Workshop (Wechat official account cafe_style) according to the Australian News website, when there are many people in the morning, baristas in cafes will encounter a difficulty in remembering customers' names. However, a cafe in Sydney, Australia has begun to use new technology to solve the problem. According to the report, the Cafe Bahista of Sydney CBD uses

For professional baristas, please follow the coffee workshop (Wechat official account cafe_style)

According to the Australian News Network, when there are many people in the morning, the baristas in the cafe will encounter a difficulty, that is, remembering the names of customers. However, a cafe in Sydney, Australia has begun to use new technology to solve the problem.

According to the report, Cafe Bahista at CBD in Sydney uses facial recognition software to identify customers, remember the coffee they choose and track their orders so that baristas know when to give them a free cup.

It took cafe owner and software inventor Geoff Cropley and business partner IT geek John Maclean 20 months to design the software, called Noahface.

"almost three years ago, I bought this cafe. The first day, the first week, the first month, I thought, I can't remember the name, "Cropley said."

As a result, he searched the Internet for facial scan solutions and found that they were ridiculously expensive.

"those apps are used by large enterprises to identify people who do not perform well in public places. It costs millions of Australian dollars. It's not suitable for a cafe for three or four people, "he said.

The cafe scans customers' faces through an iPad camera connected to the counter, and the Noahface software uses biostatistics to identify facial features in half a second. Cropley says that through such tools, as cafe staff become more familiar with customers' faces, they only need to check their loyalty.

Customers can also choose whether they are willing to record their features in the database, he said. So far, all their Sydney customers have not refused.

Cropley says that after regular customers' information is recorded, he can memorize their names, so his income increases. "since buying the coffee shop, the annual income has increased from A $500000 to A $1.4 million. As a business principle, we try to remember the names of our customers, and it's much easier now. "