What is Xinglong Coffee? Is Xinglong coffee good? Look at the rise and fall of coffee.

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Xinglong Coffee _ Hainan Xinglong Coffee _ authentic Xinglong Coffee

Hainan Xinglong overseas Chinese Farm, founded in the early 1950s, is a gold-lettered signboard of Chinese coffee and is now a comprehensive overseas Chinese tourism economic zone. If you go into Xinglong and don't drink a cup of coffee, it will be for nothing.

There are many places called Xinglong in China. For example, there are Xinglong Mountain in Gansu, Xinglong County in Hebei and Xinglong Town in Hainan. When you come to Wanning, Xinglong overseas Chinese Farm is naturally a must.

The Taiyang River, which originated in Qiongzhong Chuanling, flows from southwest to northeast, passes through Xinglong Town, flows into Wanning Reservoir, and finally converges in the South China Sea. Xinglong overseas Chinese Farm is located on the banks of the flickering Sun River, a place full of stories. It seems that "business is booming in the Sanjiang River". In fact, it was not until the Qianlong period of the Qing Dynasty that it gradually formed a small bazaar, named Xinglong, because of the attention of local officials. The real excitement can be traced back to the early 1950s.

After the end of the second World War, the British colonial rule in Asia has come to an end. By the end of the 1940s, Malaya had more Chinese than local natives, and political organizations were beginning to show their edge, causing panic among British colonists and Malayan locals. Therefore, in order to continue to rule, the colonists adopted the means of "kissing one family and beating one family" to win over the Malayans and bloodily suppressed and slaughtered the Chinese. The Malayan Chinese were in a difficult situation.

In October 1951, the Guangdong Provincial CPC Committee sent three cadres to lead more than 700 returned Malayan overseas Chinese persecuted by British colonists to settle in Xinglong in three batches, organized the production and self-rescue of difficult overseas Chinese, and established Xinglong overseas Chinese Farm. Since its establishment, Xinglong has successively settled more than 10000 returned overseas Chinese from 21 countries and regions, which was once valued by state leaders. Although the name has been changed several times, it has never deviated from the nature of "state-owned overseas Chinese farm" and become the largest overseas Chinese farm in China.

This used to be a brand that could break a hole even if it was thrown on the ground.

Premier Zhou made Xinglong Coffee famous: "Xinglong Coffee is world-class. I have drunk a lot of foreign coffee, but our own coffee tastes good." February 7, 1960-the Prime Minister visited Xinglong Farm and was greatly appreciated after drinking Xinglong Coffee.

A cup of coffee with strong flavor, an amiable prime minister, wrote a good name for Xinglong Coffee.

"Xinglong coffee is first-class in the world. I have drunk a lot of foreign coffee, but our own coffee tastes good." February 7, 1960-the Prime Minister visited Xinglong Farm and was greatly appreciated after drinking Xinglong Coffee. A cup of coffee with strong flavor, an amiable prime minister, wrote a good name for Xinglong Coffee.

However, today, with the ups and downs of the market, Xinglong Coffee, which was once popular, is facing the market bottleneck of sharp decline in planting area, shrinking production capacity, mixed product quality and weakening brand influence.

In many large supermarkets, we can often see various brands of Xinglong Coffee: Xinglong Mountain Coffee, Xinglong authentic Coffee, Xinglong charcoal roasted Coffee, Xinglong Pure Coffee. Take a closer look at the product introduction, but the origin is Haikou, Qionghai, Wenchang and other places.

"strictly speaking, these products are fake Xinglong products, and if the government does not stop them, the brand of Xinglong Coffee will be destroyed sooner or later." Qiu Xiaofeng, president of the Xinglong Coffee Industry Association, said that due to the limited output, many products under the Xinglong coffee brand in the market use foreign coffee beans from Yunnan, Vietnam, and other places as raw materials, and such products are not as good as authentic Xinglong coffee in terms of taste and quality, but it has affected the reputation of Xinglong coffee.

At present, the government has not strictly implemented this regulation, which is why coffee produced everywhere can also be marked Xinglong Coffee to be sold on the market. Perhaps the reason behind this is that market managers and businessmen are well aware that if strictly implemented, the output of Xingxingyi alone is still 108000 miles away from the "specialty demand" of tourists.

The strong smell of Zhongguo coffee grows the Black Golden Dream in Hainan Island.