Starbucks cooperates with China Soong Ching Ling Foundation to launch a new program

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Starbucks closely monitors the changes in the epidemic. Today, Starbucks launched a new program in cooperation with the China Soong Ching Ling Foundation. Starbucks announced that it and the China Soong Ching Ling Foundation will jointly launch the "healthy China-Starbucks support grassroots Prevention and Control COVID-19 Program."

According to media reports, the plan will last for three years, during which more than 90, 000 online training in standardized diagnosis and treatment will be provided free of charge to grass-roots medical staff in more than 3000 hospitals across the country. The two sides hope that through professional and authoritative training in the diagnosis, treatment and prevention of respiratory diseases, make plans in advance to make better preparations for dealing with major respiratory diseases in the future.

Introduction to the media: the course is designed and taught and demonstrated by national respiratory authoritative experts, through advanced assessment, in order to train the first batch of "chief respiratory physician" and "chief health manager" in China. to improve the ability of primary health care workers to deal with respiratory diseases, including COVID-19, to prevent, diagnose, treat and popularize science. This commonweal will also provide self-help and relaxation for medical staff in need at the permanent "medical space" of Jinyintan Hospital in Wuhan City, Wuhan Children's Hospital, and Xianning Central Hospital in Hubei Province, and one-on-one public welfare psychological counseling will be provided by professional psychological counselors at a fixed time every week in the next three years, so as to build a solid "psychological Great Wall" for the "angels in white" who are under tremendous psychological pressure in the front line.

In fact, Starbucks has made a lot of efforts to fight the epidemic since the outbreak.

On January 25, 2020, at the beginning of the epidemic, Starbucks China donated 3 million yuan to the China Red Cross Foundation to purchase protective clothing, masks, disinfection and sterilization supplies and other medical supplies for medical staff in epidemic areas in Hubei Province, especially in Wuhan.

On January 30th, Starbucks urgently shipped almost all the canned coffee drinks in Wuhan, totaling 880cases, nearly 18000 cans, out of the warehouse, and successively donated them to the local "frontline" hospital in Wuhan to fight the epidemic. As well as the Huoshenshan Hospital construction site under intense construction, in addition, Starbucks Foundation also donated 500000 US dollars to charities in addition to providing free coffee for front-line epidemic prevention personnel. Provide support to front-line epidemic prevention personnel.

On April 2, 2020, the Starbucks Foundation announced that it would donate more than $3 million to public welfare organizations around the world to help communities fight the epidemic, of which $1 million (about 7 million yuan) would be donated to Chinese public welfare organizations. All will be used to carry out projects to help China further improve its ability to prevent and control major respiratory diseases in the future.

In addition, on January 12 this year, Starbucks launched a $100 million fund to help small businesses and communities develop.

Jing Dunquan, vice chairman of the China Soong Qingling Foundation, said: "since the outbreak of the COVID-19 epidemic, grass-roots medical workers have fought on the front line to treat patients." Hand in hand with Starbucks, let us have a more in-depth exploration in improving the prevention and control of the epidemic at the grass-roots level, and contribute to the public welfare force to comprehensively promote the 'healthy China' strategy. "

Zhu Lei, vice president of social influence and government affairs at Starbucks China, also said, "We hope that this project will effectively improve the awareness of respiratory disease prevention and treatment among grass-roots medical staff and the level of diagnosis and treatment management." to help the vast number of medical staff struggling in the clinical front line to adjust their psychological state, to resolutely win the epidemic prevention and prevention war and to achieve a healthy China strategy for a long-term contribution. "

* Image source: Internet

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