Blue bottle Coffee Origin Blue bottle Coffee has a store in China? blue bottle is going to open a shop in Shanghai.

Blue Bottle Coffee Blue bottle Coffee, a popular boutique coffee shop in the United States, is finally opening in Shanghai, according to a new report from the Coffee Salon.

Photo Source: coffee Salon

Judging from the picture information, Blue Bottle Coffee Blue bottle Coffee is recruiting for the position of "Brand Director" in Shanghai, China. The implication is that Blue bottle is ready to attack Shanghai.

However, the blue bottle coffee has not been further disclosed about the specific location of the blue bottle store and the more details of the store.

However, this is not the first time that blue bottle coffee has entered the Chinese market.

At the end of April last year, Blue bottle Blue Bottle announced the opening of its first store in China, and the first store was located in Central Hong Kong. At that time, some netizens predicted that since all the Blue Bottle Coffee stores in Hong Kong had arrived, the Shanghai store might not be far away.

Blue Bottle Coffee Hong Kong store is located at 38 Lianhua Street, Central. The store has two floors, designed with floor-to-ceiling glass to match the industrial style of cement and Japanese handmade ceramic gray brick walls, with a blue bottle Logo printed on the door.

On drinks, the Hong Kong branch of Blue Bottle Coffee serves 12 types of coffee and 3 types of tea at prices ranging from HK $34 to HK $60.

In fact, the store was rumored to be opening in Hong Kong as early as 2019, when Blue bottle Coffee posted a recruitment message for the Hong Kong region on its official website, which was not hammered until the eve of May Day last year.

Before opening the Hong Kong store, Blue Bottle Coffee Blue bottle Coffee also opened a pop-up store in Taipei.

Blue Bottle Coffee and Atr é Department Store of Japan have opened a seven-month gift store at Breeze Nanshan in Taipei, which sells only canned coffee, gifts and related products in blue bottles.

It is understood that as an online celebrity in the coffee industry, Blue Bottle Coffee Blue bottle Coffee locked in October 2018 to expand to the Chinese market, opening stores in Hong Kong, Taiwan and Shanghai, China, but for some reasons, the store opening plan has slowed down. If there is no accident, Blue bottle will continue to open stores in mainland China, and Blue bottle choosing to open a store in Shanghai also means that Blue bottle is a step closer to mainland China.

Blue Bottle Coffee Blue bottle Coffee originated in San Francisco and was founded in the United States in 2002. up to now, it is still one of the most popular boutique coffee in the United States. it can be said that the influence of the brand affects the practitioners of boutique coffee from roasting, coffee production, store design to brand culture.

Starting to enter the Asian market in 2015, the first stop was Tokyo, Japan. Since Blue bottle Coffee landed its first store in Tokyo, it has caused a sensation. Coupled with its unique design style, the Blue Bottle brand has become a clear stream in the coffee industry. After entering Seoul, South Korea in May 2019, it has also opened three stores one after another.

After the news that Blue Bottle Coffee was acquired by Nestl é for US $425 million in September 2017, accounting for 68% of the shares, many people in the industry worried about whether Blue bottle could still rise. Fortunately, Blue bottle remained independent after the acquisition, and Nestle's entry also greatly accelerated the global expansion of Blue Bottle Coffee.

As of May last year, Blue Bottle Coffee had nearly 100 stores worldwide.

* Photo Source: coffee Salon Network