What is the brand of COSTA COSTA layout ready-to-drink coffee market launches vanilla latte and fragrant white
Coffee chain COSTA continues to make new changes: step up the distribution of ready-to-drink coffee market, taking the lead in launching two kinds of ready-to-drink coffee products in the UK market.
According to reports, these two ready-to-drink coffee products include vanilla lattes and fragrant white.
Among them, vanilla latte ready-to-drink coffee is one of the most popular products in COSTA stores, while Furei White ready-to-drink coffee will be more rich in coffee taste due to the dual effects of espresso and cream milk. Most importantly, this coffee product contains only 76 calories per 200ml can.
It is understood that COSTA has more than 2700 coffee shops in the UK and Ireland. The company has 16000 employees in wholly-owned stores in the UK and 10500 employees in 1100 franchise stores. Headquartered in the UK, it is the earliest and now the only coffee chain brand in the UK that controls the whole process from coffee bean cultivation to coffee sales. COSTA operates in Europe, Africa, the Middle East and the Asia-Pacific region. Operations include coffee brands and nearly 4000 stores and professional baristas, coffee vending machine business, household coffee business and coffee roasting business.
In 2006, COSTA Coffee officially entered the Chinese market and opened its first store in China in East Nanjing Road pedestrian Street in Shanghai, initially entering the Chinese market. COSTA chose a joint venture with local enterprises, including Beijing Hualian Group and Jiangsu Yueda Group, and operated separately in the northern and southern markets. With the blessing of these conditions, the opening speed of COSTA stores has developed rapidly.
In the Chinese market, the coffee chain brand COSTA has also attracted public attention for many times because of its coffee business, especially when the development of the coffee retail industry encountered a bottleneck last year. As a result, COSTA fell into the camp of large-scale store closures. The announcement of closure of stores in many places has become one of the hot topics, including 10% of COSTA in more than 400 coffee shops in China, including many stores in Beijing, Hangzhou, Qingdao, Nanjing and other places.
However, COSTA did not stop moving forward. As for the store closure, COSTA responded that "due to the impact of store flow and changes in economic operation", store closure is only "part of business optimization and adjustment", while expressing confidence in the Chinese market that it will not slow down the pace of continuing to open stores in China, COSTA quickly shifted its development direction, and now COSTA is shifting the focus of the Chinese market to multi-channel development.
In fact, whether at the brand level or the product level, in recent years, COSTA has been providing consumers with more high-quality and diversified coffee experience through continuous innovation, including the launch of quick coffee selection business with Coca-Cola and cross-border launch of a variety of products, etc., not surprisingly, COSTA will also vigorously promote a multi-scene, multi-channel, multi-consumer market.
* Image source: Internet
- Prev
Donndole Development History Donndole partnered with Coca-Cola to launch instant iced coffee!
According to foreign media reports, Dunkin Donuts, one of the largest coffee and dessert chains in the United States, has partnered with Coca-Cola to launch a new series of ready-to-drink bottled iced coffee. This new line of ready-to-drink bottled iced coffee includes French vanilla, mocha and original flavors. As far as the American market is concerned, Donndole, a famous American coffee doughnut chain, is second only to Starbucks.
- Next
The Suez Canal is blocked and Europe is facing a shortage of robusta beans, a raw material for instant coffee.
Professional coffee knowledge exchange more coffee bean information follow coffee workshop (Wechat official account cafe_style) Robusta coffee prices have rebounded from a two-week low on market expectations that the Suez canal blockage will further hinder shipping, which is already in a serious bottleneck. On March 26th, Robusta Coffee in the May futures contract rose 2.8%, the highest since March 9.
Related
- How does coffee break out of rich layers? Which is better, washed coffee beans or sun-dried coffee beans?
- What are the five ways to drink American coffee? What is the difference between American coffee and Long Black? How to make quicksand ice American style? How to pull flowers in American coffee? Can I take milk in American coffee?
- What's so good about Blue Mountain, which ranks first in the world's top coffee beans? What grade does Blue Mountain Coffee belong to? What are the characteristics and taste of Blue Mountain Coffee?
- How to draw flowers in American coffee? Can American coffee draw flowers? What is the principle of latte flowers? How to kill the milk foam of coffee flower?
- Is it better to use lightly baked beans or deeply baked beans for mocha pot coffee? How to use and make a mocha pot! What should I do if the Mocha pot has a splash problem?
- What does special coffee mean? What beans are the best to make special coffee? Do you make special coffee with espresso or cold extract? Why is specialty coffee the "cocktail" of the coffee industry?
- Coffee shop specialty American production ratio step by step tutorial KFC apple bubble American practice
- What is the difference between the foam of a latte and white cappuccino? How thick should Latte's milk foam be made? What's the difference between a cappuccino and an Australian white latte?
- The right way to drink espresso! How to drink coffee best? Do I have to gulp dirty coffee?
- Take restrictions! Starbucks takes action to crack down on "coffee workers"