This is awesome! Manner Coffee will be co-signed with LV Louis Vuitton?!
Professional coffee knowledge exchange More coffee bean information Please pay attention to coffee workshop (Weixin Official Accounts cafe_style)
More fine coffee beans, please add private WeChat Qianjie Coffee, WeChat: qjcoffeex
It's amazing, it's amazing! Since the last time with the luxury skin care brand Helena HR small green bottle joint, this time Manner and LV joint!
Louis Vuitton (LV) will host its Spring/Summer 2023 menswear show on the Gold Coast of Anaya on September 16, according to Manner's official post released at noon today.
The theme of this fashion show is to break boundaries through childlike imagination and endow fashion with diversified expression of spiritual culture. Therefore, the logo adopts street graffiti style design and adopts tornado full of childlike fun to drive LV logo.
In order to close the distance between brands and consumers, in recent years, many luxury brands have diversified their products and services by creating different consumption scenarios, increasing contact with customers and actively embracing mass consumers. And cross-border coffee field, can be said to be the proper traffic password.
To this end, this time in collaboration with Manner, designed two "LV show custom" coffee…cups, in September 10 - 18 before and after the fashion show in Anaya stores to use.
In order to let the small partners in other cities also show off their charm, from September 15 to 16, coffee was purchased in two designated stores in Shanghai and a designated store in Beijing, all of which were LV co-branded cups.
This time, LV and the coffee cup, a bright yellow and full of childlike elements, wake up everyone's beautiful childhood memories. Encourage people to think boldly and think freely like children.
A LV classic pattern pattern, combined with the new and playful logo of this fashion show, expresses LV breaking through tradition, breaking through limitations and giving fashion art brand-new vitality.
Coffee shops have always played a good role in connecting people and things from ancient times to the present. This time LV and Manner jointly launched, more relying on Manner's store release, so that more mass consumers can understand that LV is also constantly innovating, no longer limited to classics and traditions.
And this time, it wasn't the first time LV and Manner worked together! As early as 2018, whenever there is LV activity, you can see Manner coffee cart figure.
At last year's Qixi Festival, LV and Manner held a Qixi themed flash event in Sanlitun, but only painted the coffee cart with LV logo.
It wasn't until this year that Manner really signed up with LV and invited the Paris design team to design stylish clothes for coffee cups, bringing mass consumers closer to luxury brands.
In addition to co-branding with coffee, LV also set up a newsstand in Anaya this time, which sells theme albums, magazines, stickers, etc., with prices ranging from 250-2500. Each trade fair will give LV logo canvas bag as a gift.
A dozen pieces can have LV joint coffee cups, and a few hundred pieces can have LV logo canvas bags. Netizens said for this reason: This is the closest time I am from LV, within reach!
Image Source: Internet
- Prev
2022WBC.WBrC is about to open! Contestants say the world barista competition needs to be changed.
Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style) more boutique coffee beans please add private Wechat Qianjie coffee, WeChat: qjcoffeex as the coffee Olympic Games, the world coffee organized by the World Coffee event (WCE) every year
- Next
After Li Ning, the special step will also enter the coffee market?
Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style) more boutique coffee beans please add private Wechat Qianjie coffee, WeChat: qjcoffeex cross-border coffee brand innovation and expansion, constantly refresh consumers' awareness, coffee race now
Related
- The drink formula is reversed! Buy coffee and get half a cup of apples?!
- Early risers spend more money?! Lucky jointly issued a Bug!
- The difference between cappuccino and latte How to make ice cappuccino The ratio of cappuccino coffee to milk
- What are the coffee tasting methods? How to appreciate a good cup of coffee? How to taste hand-brewed coffee?
- How to describe the richness of coffee? What exactly does coffee Body "mellow" mean? The most appropriate definition of coffee's richness
- What is the impact on the thickness of coffee flour? What does the Italian coffee substitute mean? Can the coffee powder be used if it is ground too thin?
- Coffee prices soared to hit a record high! Customer: I can't afford to drink anymore
- The heavier the "class flavor", the higher the density of coffee shops under the office building?!
- He was caught pretending to be a "shop assistant" and stealing equipment. The clue turned out to be...
- What well-known estates are there in the Vulcan region of Panama? What are the characteristics of Hartman Manor?