As high as 1000 yuan a class?! Coffee training is more profitable than coffee shops.

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As coffee gradually enters everyone's daily life, gradually showing daily and just needs, drinking coffee seems to have gradually become a self-relaxing way of life. in the past two years, there are obviously more cafes around us, from the business circle to the community, from small towns to rural areas, we can see cafes, people's love for coffee is getting stronger and stronger, and coffee consumption is increasing year by year.

All day, according to CCTV financial news, with the continuous growth of coffee consumption, the number of coffee shops is also increasing, and the coffee industry is becoming increasingly hot, constantly urging professional coffee training institutions, from basic flower-drawing experience courses to advanced skills courses such as special coffee and national tide creative coffee to meet the coffee skills training needs of different groups.

A coffee training institution said that since the beginning of this year, users' search for "special coffee" has increased by 207% compared with the same period last year. Among the students who come to sign up for study, not only do they start a business and open a coffee shop, but more and more people are interested in coffee culture as a hobby to learn.

It is understood that at present, the cost of a coffee training course on the market ranges from 300 yuan to 1000 yuan. with the diversified development of the coffee market, some businesses will customize some exclusive courses according to the different needs of the students. it is used for students who do not want to open a shop and do not want to do research, but just like coffee flowers.

The head of the training institution said: the current coffee training includes not only coffee brewing courses, full-time courses for baristas, and even a sensory tasting and coffee roasting course. The total number of training personnel is about 500 to 600. For more popular courses, you have to make an appointment half a month in advance, basically one-on-one or one-to-two to teach students.

Data show that since October this year, the search volume of "coffee training" has increased by 77% compared with the same period last year, and the number of online orders for coffee training experience has increased by more than 50% compared with the same period last year. Among them, 20-35-year-old users are the main search coffee training service, accounting for more than 70%.

According to the big data Monitoring report on the Development and Consumer demand of China's Coffee Industry from 2022 to 2023, it is known from coffee consumption surveys that more than 80.5% of people drink more than one cup of coffee a week, which is higher than 66% of tea drinks. 21.5% of them drink one cup of coffee every day, with an average annual consumption of more than 261 cups.

Today's coffee has developed from going to the store to "follow the fashion" to ordering coffee takeout for "life". Now ground coffee has become a daily drink for contemporary young people, and its growth rate is even faster than that of milk tea.

The demand for coffee is gradually rising, the more cafes are, the more coffee professionals are needed, and the increase in the number of people who want to learn coffee will continue to give birth to the development of the coffee training market. China's coffee industry is rising from all aspects.

Photo Source: Internet

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