How to be a good owner of a small coffee shop
Rome was not built in a day, nor was Rome built in a day. Anyone can open a coffee shop as long as there is enough money, but do you think it is so easy to be a coffee shop owner? I do not know who said such a sentence, love a person to let him open a coffee shop, hate a person also let him open a coffee shop, this sentence aptly describes the actual state of a coffee shop operator, enjoy the leisure and serenity brought by the coffee shop, but also will continue to pay painstaking efforts.
As the owner of a coffee shop, what qualities do you need to run the shop well?
1. Knowledge cultivation
Coffee shop and ordinary catering business is very different, it is a cultural cause, but also a taste consumption project, so the coffee shop owner's own knowledge and accomplishment is also easy to affect the business situation. Because most small and medium-sized coffee shops, because of the small area, will highlight the comfort and taste of the store, and how can a tasteless boss run a tasteful business?
2. Independent personality
It can be said that the boss's personality is the theme of the coffee shop. This should be the first competitiveness of coffee shops, as most of the small and medium-sized shops are single shops, the style display of these shops often has the distinct personality characteristics of the boss, through the appropriate display of these personality symbols in the store, it will attract customers with the same personality traits, and then continue to attract more popularity, thus injecting a unique "personality fit" charm into the coffee shop.
3. Careful and keen insight
Regular customers are the main source of business in small and medium-sized coffee shops. Many of these regular customers live or work not far from the coffee shop. Their temperament and food preferences need us to study and observe carefully. Only in this way can we firmly grasp their hearts, and the resulting benign humanistic atmosphere will become the spiritual wealth for coffee shops to survive.
4. Like to communicate and make friends
The coffee shop is like an independent planet, forming a separate space, and people here are full of thoughts. It is more like a platform for the exchange of ideas than a place to drink coffee. Customers come here to release their thoughts, or to talk with friends, or to read and create books, or even to relax in a daze, and this kind of atmosphere can not be created without the drive of the boss and the humanistic atmosphere led by taking the lead.
5. Optimistic, kind and healthy
Almost all coffee shops are trying to create a relaxed, leisure, comfortable, warm atmosphere, and the creation of this atmosphere, first of all need to be inspired by the shop owner!
6. Enough coffee knowledge reserve
As the owner of a coffee shop, how can he lack professional knowledge of coffee? Being a coffee shop owner is not that simple. He really needs to "go to the hall" to share coffee knowledge with others, and to "go to the kitchen". He can make his own coffee, which is convenient to greet customers, and on the other hand, he can replenish manpower when baristas are understaffed. Coffee shop owners have a wealth of coffee knowledge.
7. High EQ and good emotional management.
8. Be able to put down your posture, be diligent and inquisitive.
9. Have the character of perseverance and not admitting defeat.
10. Be creative and constantly innovate and change.
From the above understanding, do you now feel that running a coffee shop is not as easy as you thought? To open a coffee shop, the necessary capital is an important aspect, and what is more important is to run a coffee shop to create a taste, a feeling, which does not come from those baristas who make coffee, but first from the owner of the coffee shop. He / she gave the coffee shop the soul.
Therefore, getting to know yourself and knowing yourself is the first step in assessing whether you are fit to be a boss. As the saying goes, "know yourself and know the enemy, fight without defeat". Only by fully understanding yourself can you give full play to your strengths and clearly set directions and goals. So before opening a store, you should self-evaluate whether you have the "materials" to be a boss, and test whether you are suitable to be a boss.
A coffee shop does not always have guests coming to the door, so when there are no guests, the owner should be able to withstand loneliness and panic, and have a determination to survive the low ebb.
Because if you want to open a coffee shop and make money, you can't take any chances. You must have a good business philosophy beforehand. If you do more in the process of realizing your dream, you can make your dream last longer. Step by step innovation, find problems, solve problems, the right concept of cafes to make the dream into a money-making opportunity, successfully let the coffee road go longer.
The material comes from the Internet, the national integrated editor of Coffee. The copyright belongs to the original author
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