Why do people who go to Starbucks like to use Apple computers?
I accidentally saw such a question and answer on the Internet. I thought what everyone said was very interesting and had their own opinions, so I posted it for everyone to have a look. I don't know what you think when you read it. Do you have your own opinion?
A1: do you want me to say that Mac users like to pretend at Starbucks? I won't!
A2: people who can afford an Apple laptop can afford Starbucks coffee, but people like me who use DELL can't afford it. I can only stay at home and make a cup of tea.
A3: endurance and portability are the key.
Will you go out with a notebook that can only last for 2 hours and weigh more than 5 jin? Are you willing to endure the pain of PC without a mouse?
Won't you sum up and stay at home and make noodles silently?
A4: because mac and Starbucks have something in common.
The reason to go to Starbucks:
The price is unified, the taste is unified, the environment is unified, there must be wifi. No need to worry about consumer traps, no need to doubt whether there is wifi, no need to take risks to try anything strange, no need to think about superfluous things.
A5: reasons for using mac:
The performance is stable and fast, without miscellaneous interference. You don't need to power on to close the pop-up windows that your boot speed beats, you don't need to make any complex settings for even a wifi, everything is known, and you don't need to think about superfluous things.
Some guests may question whether it is all right to have something else to drink. Can I use PC?
People's habits are very interesting. Middle-aged people who travel abroad are likely to find Chinese restaurants to fill their stomachs; when a young man goes on a business trip to Guizhou, he will probably go to KFC; and for an old driver who has been driving Jetta for 20 years, the next car is mostly Volkswagen. Because our subconscious tells us that these things are safe and familiar to us. So as long as Starbucks and mac are not too foolish, continue to spend properly. Both of these products happen to teach users that you don't need to think about superfluous things, so if you go to Starbucks, you will probably choose mac, you will use mac, and you will probably go to Starbucks for coffee.
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Coffee shop marketing: how to sell a cup of coffee to white-collar workers?
White-collar consumer coffee, buy is as an elite sense of existence, the brand is just a carrier. In a word, this is called bigger, which sells for more money than affection. Recently, another small partner resigned with confidence to start a business. Forgive me for using the word again, but if you also live in Beijing or Shanghai, you will understand how I feel. This time, my friend brought a newly packaged coffee.
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Why can a cup of coffee sell so well?
For many young people in the United States and around the world, Starbucks is not just a cup of coffee, but a popular way of life. They lined up quietly, took a cup of coffee from a young, smiling clerk, sat on the sofa, listened to music and enjoyed a little time. Bill is the one who injected this leisurely, fast and warm coffee culture into American life. Gates
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