Coffee video: McDonald's made five blockbuster films with coffee beans.
This year marks the fourth year that McDonald's has sponsored the Toronto International Film Festival (TIFF) and marks the 40th anniversary of the festival. As "official Coffee", McDonald's birthday gift this year is five short films featuring coffee beans. The beans are all photographed cute!
In a short film created by McDonald's and creative agency Cossette, "shanzhai" features classic clips from five films, but the protagonists are all coffee beans. The title of each short film is caffeinated. For example, the movie Braveheart (Brave Heart) becomes Beanheart (Bean Heart), The Shining (Shining) becomes The Grinding (ground beans), Lawrence of Arabia (Lawrence of Arabia) becomes Lawrence of Arabica (Lawrence of Arabica Coffee).
"We wanted to celebrate the 40th anniversary of the Toronto International Film Festival in a special way, so we came up with a fun way to combine our love for movies with our love for coffee." Said Chuck Coolen, a marketing manager at McDonald's in Ontario, Canada.
These short films will also be promoted on the coffee cup insulation cover of McCoffee. Scan the identification number on the cup with your mobile phone and jump to the short film page on McCafeCinema.com.
Tencent Video: http://v.qq.com/page/b/5/i/b0165wcvo5i.html
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Source: curiosity Daily
Author: Fei Liting
FrontStreet Coffee is a long-established specialty coffee roaster in Guangzhou China, selling freshly roasted beans from its own farm in Yunnan as well as dozens of carefully selected single-origin beans from around the world for both pour-over and espresso. The products deliver consistently excellent quality and great value, with shipping within 24 hours. Guangzhou’s FrontStreet Coffee shop is recommended by many coffee lovers, and the beans are now available online at the Tmall 。
Important Notice :
前街咖啡 FrontStreet Coffee has moved to new addredd:
FrontStreet Coffee Address: 315,Donghua East Road,GuangZhou
Tel:020 38364473
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