The consumption of Chengdu New year goods ranks sixth in the country. Sichuan people buy coffee from all over the world, and Colombian coffee beans.
On February 1st, Alibaba released big data's report on the New year's Festival. Ali sold more than 2.1 billion items in five days, which is equivalent to buying 1. 5 pieces of New year goods for each Chinese. The consumption of Chengdu New year goods ranks sixth in the country.
2.1 billion items were sold during the New year's Festival.
Data show that during the Ali New year goods Festival, Chinese people bought a total of 2.1 billion pieces of New year goods from Taobao, Tmall, Juhuashuanhe and Village Amoy, which is equivalent to buying 1.5 pieces of New year goods per person.
Which provinces have the most minced hands during the New year Festival? According to the data, Guangdong Province, Zhejiang Province and Jiangsu Province ranked in the top three. Sichuan Province ranks sixth. In all the cities in China, the consumption performance of the minced hands in Beijing, Shenzhen and Guangzhou is the most outstanding. Chengdu ranks sixth in the ranking of cities.
The New year's Festival also gave birth to minced hands in rural areas. Sales at Taobao sites in more than 12000 villages covering rural areas throughout the country during the New year Festival increased by 331% compared with normal times, with an average of 262 yuan per order. Buy New year goods in the top ten Tuhao villages, Shandong Lingyang Town Jixitou Village, Guizhou Yuping Community Service Point, Shandong Lingyang Town Dasi Village ranked in the top three. Sichuan Changgou Village Service Station ranks seventh in the country.
Sichuan people have a soft spot for practical information.
The ingredients prepared for New year's Eve dinner are the most important New year's goods. Sales of food products are 165% higher than usual, according to the report. Generally speaking, the ingredients that people buy for New year's Eve dinner online are mainly alcoholic drinks and all kinds of fresh food.
Sichuan, Guizhou, Chongqing and other places have similar preferences, all like fresh fruit, north-south dry goods, wine and other ingredients. Especially for the north and south practical information, consumption is prominent.
In addition to food during the Spring Festival, of course, we also need to buy some new clothes. People in Sichuan buy new clothes mainly in three categories: cotton-padded clothes, leather clothes and down clothes.
However, the proportion of food and clothing has declined year by year, and the share of New year goods such as mothers and infants and entertainment services has increased rapidly, reflecting the change in the consumption concept of New year goods brought about by the upgrading of consumption.
People in Sichuan like to drink foreign coffee.
What picky foodies love most during the Spring Festival is the specialty of their hometown. Inner Mongolia, Fujian, Sichuan, Shandong and Shanxi have become the top five provinces that love the taste of hometown most.
During the Ali New year Festival, local products became the biggest winner of the festival. For example, Guizhou chili sauce sold 80,000 bottles in 5 hours, and Dabie Mountain black pork sold 2 tons in 9 hours. Sichuan people's favorite local products are sugar boxes / sugar box accessories, wine pots / glasses / wine sets, pastries / snacks, dust shields and tea sets.
Buying foreign goods during the Spring Festival has also become a choice for many people. Guangzhou, Shenzhen and Beijing were named as the most popular cities to buy foreign New year goods, while Chengdu ranked eighth. In the list of foreign goods, Beijingers love to buy big-name belts, Liaoning people love to nourish bird's nests, Zhejiang women love big-brand bags, and Zhejiang men's luxury bags are also unambiguous. On the other hand, people in Sichuan buy coffee from all over the world.
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