Description of Price trend and Flavor of Coffee beans in Yunnan Province

Li Gongqin, secretary general of the Yunnan Coffee Industry Association, said: "Yunnan has almost become the only coffee producing area in the world where foreign businessmen can buy coffee beans directly and cheaply from farmers, and for many years they can buy coffee beans at a price lower than the international coffee futures price."

He pointed out that in all coffee producing areas in the world, there is direct government control, especially in large coffee producing countries, the government absolutely does not allow foreign businessmen to purchase domestic coffee directly.

Colombia, the main coffee producing country, has specially established the National Coffee producers' Association, whose exports are managed by the Association, whose quotation is basically higher than the New York futures price of 40,050 cents / lb; when the price of coffee falls, the association will use a large amount of money to buy coffee beans at a protective price, so as to ensure that coffee growers will not lose money, so as to stabilize the coffee industry base.

Brazil adopts an auction-style protection mechanism, which is uniformly purchased by the government. Foreign-funded enterprises are not allowed to purchase coffee beans directly from farmers according to the New York futures price.

Africa is an auction type, you must hold an auction license to participate in the auction, in order to be qualified to buy coffee.

Vietnam, on the other hand, is designated by the government to buy several coffee companies with the qualification to buy its own coffee, which is generally higher than the price offered by the London Futures Exchange of US $70,100 per tonne.

But the prospect of Yunnan coffee is still promising. "judging from the current public information, both Pu'er and Lincang plan to stabilize the coffee planting area at about 1 million mu. According to this calculation, the province's coffee planting area will reach 2.8 million mu by 2020, and the province's coffee will enter a high-yield period. coffee output is expected to reach 18-200000 tons at that time, when Yunnan's important position in the main coffee producing areas in the world will be further enhanced."

The huge consumption potential of China's coffee market obviously gives Yunnan coffee industry great confidence. Figures show that at present, the per capita coffee consumption in China is only 4 cups, and even in Beijing and Shanghai, the per capita annual consumption is only 20 cups, which is far lower than 40 cups in Taiwan, 240 cups in South Korea and 200 cups in Japan. compared with the level of about 400 cups in the United States and other European countries, the coffee consumption market has great potential in the future. "as far as the domestic market is concerned, even if the planting area of Yunnan coffee reaches more than 2.8 million mu, in front of the rapidly growing market, it will still be in short supply." Hu Lu said.

However, Li Gongqin still called on government departments to continue to increase support for the coffee industry. "when the market remains in the doldrums, it is difficult to rely on enterprises or the market to ensure the entrepreneurial nature of coffee farmers, which will eventually have a negative impact on the healthy development of Yunnan coffee industry. Relevant departments should increase policy and financial support, starting with planting, processing and other links to improve the overall quality of coffee in Yunnan and effectively safeguard the interests of farmers." Li Gongqin said.