Market Survey and Prospect Consulting report of Coffee chain Industry in 2014-2016
At present, coffee consumption in China is still small, but the growth momentum is very considerable. With the popularity of coffee in China and the gradual expansion of consumers, the retail scale will maintain a momentum of sustained and steady growth. The China Business Intelligence Network predicts that by the end of 2018, the retail volume of coffee in China will be close to 65000 tons, and the retail sales will exceed 12 billion yuan.
With the improvement of the income of Chinese residents and the improvement of the quality of life, the coffee consumption market in China is becoming more and more perfect. Coffee shop chain is bound to become the key point of coffee consumption in the future, and the number of coffee shops is also increasing. It is estimated that by the end of 2018, the number of coffee shop chains in China will exceed 12000; at the same time, the transaction volume of coffee shops will also have a breakthrough growth. By 2018, the transaction volume of coffee shop chains in China will be nearly 490 million, and the retail scale will reach 35 billion yuan.
With the growth of production and trade, coffee consumption in China is also expanding. In recent years, the retail volume of coffee in China has continued to grow steadily, with a growth rate of about 9%. In 2013, the retail volume of coffee in China was 44100 tons, with retail sales of 8.119 billion yuan.
In recent years, the number of cafes in China has shown a trend of steady growth, and the growth rate has also gradually increased. By the end of 2013, there were about 28000 cafes in China, including more than 8400 chain cafes. With the increase in the number of cafes, the number of coffee shop transactions and retail scale also increased accordingly. In 2013, China's coffee shop chain had nearly 300 million transactions, with a retail scale of about 20 billion yuan.
In recent years, the development of coffee cultivation and consumption in China has attracted more and more attention of the world. Maxwell, Nestle, Colombia and other international coffee companies have set up branches or factories in China to provide better varieties and prices for the Chinese market. As a part of the Western way of life, coffee has officially entered the Chinese family and life.
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Yunnan Coffee Trading Center has become the largest coffee trading service platform in China.
Let the good coffee sell at a good price. In Yunnan Coffee Trading Center, a set of independent price formation mechanism of Yunnan coffee is established by drawing lessons from international practice, which separates the pricing rules of fine coffee from that of coffee in the ordinary futures market, and mainly determines the price according to the level and grade of coffee beans. to achieve high quality and high price. With the establishment of independent pricing mechanism, Yunnan coffee has more coffee in the international market.
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Per capita coffee consumption in Xiamen there are more than 1000 cafes in the island alone.
According to the Hercynian Morning Post, tomorrow, Xiamen International Fashion week will officially kick off. What comes to mind when talking about Xiamen fashion? Gulangyu, Zeng Cuohu, or Coffee Street? Did you know that the density of Xiamen cafes ranks first in the country? Sit in a coffee shop full of different feelings, or chat with two or three friends about life, or read leisurely alone in the building.
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