The global supply of coffee beans is tight-it does not hinder consumers' daily coffee consumption.
Although the global supply of coffee beans is really tight, the reaction is not obvious on the price, so for consumers, it does not hinder the enjoyment of drinking coffee every day.
Although the rise in the futures price of coffee beans has stimulated speculative enthusiasm to some extent, Ms. Bain still believes that if the Brazilian economy recovers in 2017-18, the price of locally produced Arabica beans will fall.
The price of coffee futures on the London International Financial Futures Exchange has risen 21% so far this year due to continuing tight supply. A team of analysts at Societe Generale predicts that coffee prices still have about 30% room to rise by the end of next year. The futures price of Roberta coffee beans on the Intercontinental Exchange has risen 23% since the beginning of the year. The December futures contract for the above-mentioned commodities changed hands at close to $1.5495 per pound on Thursday.
At present, coffee has become a kind of drink with rigid demand in many parts of the world. But years of global supply shortages and recent dry weather in Brazil and Vietnam have pushed the prices of both Roberta and Arabica coffee beans to 18-month highs. While many people worry that they may not be able to afford coffee in the future, there are also many people who speculate on the raw materials of coffee beans with the mentality of gambling. Coupled with the continuous entry of speculators into the market, most analysts believe that the value of coffee beans will remain high.
At present, in many parts of the world, coffee is gradually becoming a drink with rigid demand, and this year, due to market fears that the drought will interfere with the output of coffee beans in Brazil and Vietnam, the global supply is gradually tightening. What reflects on inventory is that Arabica coffee stocks have fallen to the lowest level since 2000.
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Jiuyang launched China's first hand-made premium capsule coffee machine-- Onecup K6
Has the boutique coffee been melted into China? In recent years, there are more and more cafes that can provide boutique coffee in China, and the consumer population of boutique coffee is also growing year by year. Instant coffee has been difficult to meet the needs of most people. Whether coffee shop practitioners or coffee consumers, the number of people who pay attention to boutique coffee is increasing, which is also the further outbreak of the domestic boutique coffee wave.
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Multi-coffee brands compete for the Chinese market to accelerate the fierce competition for investment in China.
Hu Lu, deputy secretary general of Yunnan Coffee Association, told reporters: Starbucks' high price makes coffee a luxury. The third space it creates gives Starbucks the strength to set higher prices. Wang Zhendong, secretary general of the Shanghai Coffee Association, believes that early entry into the Chinese market has given Starbucks a monopoly position, but Starbucks' advantage lies in quality management, which represents standardization.
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