Coffee Knowledge
Latest articles, industry insights and brewing guides
Why Instant Coffee Is Number One in South Korea
South Korea’s instant coffee outsold rice and noodles to become the top-selling grocery item. Here’s why Koreans drink so much of it—and how.
How Vienna Gave Birth to the Coffee Latte
Learn how Viennese coffee culture and a 17th-century hero created the original latte with milk and 500 bags of Turkish coffee beans.
Vietnamese Iced Coffee Styles for Summer
Explore three refreshing Vietnamese iced coffee styles—three-color ice, qingbuliang, and sour plum ice—perfect for beating the heat.
How to Choose Coffee Based on Your Taste and Mood
Discover which coffee styles match your taste preferences, gender associations, and personality traits with this guide to coffee profiles.
How Taiwan’s Gukeng Coffee Became a Specialty Coffee Gem
Discovered in the 1800s, Taiwan’s Gukeng coffee gained popularity for its smooth, sweet profile. Local roaster Barden led its rise with a focus on quality.
How Your Age Affects Your Favorite Coffee Flavor
Your go-to coffee flavor might reveal your stage of life—from sweet milk drinks to strong black brews, taste often reflects maturity.
Why This Taiwan Cafe Serves Coffee With Stones At The Bottom
A Taiwan cafe adds maifanite stones to its single-origin coffee to reduce bitterness and enhance smoothness. The stones aren’t a mistake — they’re part of the flavor profile.
What Makes Black Coffee Bold and Flavorful?
Learn how origin, roast, and brewing shape the aroma, bitterness, acidity, and sweetness of pure black coffee—without milk or sugar.
What’s the Difference Between Coffee Drinks and Real Coffee?
Learn how instant, espresso, black coffee, and specialty drinks differ — and what makes a truly good cup of coffee.
What Is Real Espresso?
Real espresso has thick golden crema, intense aroma, and is brewed in 60ml. Learn what defines it and why most 'espressos' aren't.
Coffee Etiquette: Key Drinking Details You Should Know
Learn how to hold your coffee, eat with it, and behave properly in cafes or at home—plus rules for special occasions like diplomatic coffee events.
Why Kopi Luwak Coffee Costs Up to $1,000 Per Kilogram
Kopi Luwak coffee sells for around $1,000 per kg due to its rare production process involving palm civets. Here’s how it’s made and why it’s so expensive.
How to Tell If Your Coffee Has Gone Bad or Been Faked
Learn how to spot spoiled or counterfeit coffee—both whole bean and instant—by smell, taste, appearance, and simple science tests.
How Coffee Entered the Chinese Market
Coffee first reached China in the late 19th century through trade routes. Learn how it spread from the Middle East to Europe and eventually to Asia.
The Four Meanings of 'Mocha' in Coffee Terminology
Discover the four distinct meanings of 'mocha' in coffee — from the Italian moka pot to Yemeni coffee, the historic Mocha port, and mocha-java drinks.
What Is White Coffee vs Black Coffee?
Learn what sets white coffee apart from black coffee, including roast levels, caffeine content, flavor profiles, and brewing differences.
Words That Describe Coffee Flavor Profiles
Explore the key terms used to describe coffee flavor, from richness and acidity to sweetness and winey notes, with examples from global origins.
How Office Workers Embraced Casual Coffee Afternoon Teas
Discover how busy professionals adapted to shorter coffee breaks, what 20+ coffee types and pairings are common, and why Italian-style drinks dominate urban China.
What Makes Turkish Coffee Unique in Flavor?
Learn how Turkish coffee achieves its distinctive taste through traditional roasting, grinding, and brewing methods using a special copper pot.
How to Taste Coffee Using Your Tongue and Senses
Learn how temperature, cup warmth, serving size, and your body state affect how you taste and enjoy coffee.