Tatami coffee-- pay more attention to space atmosphere when drinking coffee

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When Starbucks of Japan entered Machiya and dominated the landscape, and Taiwan's first Apple store built a paper-cut art wall, "space power" has become a necessary condition for competition in the global life industry. Have you seen this?

Kyoto is the city with the largest consumption of coffee in Japan. Each household consumes 3, 000 grams a year, while green tea consumes only 1535 grams. In terms of consumption, Kyoto people drink twice as much coffee as green tea, and the density of street cafes is high, so the competition is fierce.

At the end of June this year, a century-old hostel in Erning Baka, Dongshan, reopened into a tatami coffee shop with a mermaid blue curtain in front of the world's first door. It is not necessarily the first tatami coffee shop in the world, and the Yojiya Qingshui Temple shop on the road of philosophy was even earlier. However, on the first floor of this Starbucks, in addition to the general table and chair seating area, there is also a walking walkway through the whole house, which can enjoy the courtyard of the vestibule (table style), atrium and Olympic courtyard (Li Qianjia style), a total of three stone and wood display the ultimate style of Kyoto tea ceremony. On the second floor, there is a tatami coffee space between three beds, each with "Sheng" and "Yi" (echoing the painting axis of Yinyu Falls of the neighboring Qingshui Temple).

The new generation of coffee in Japan is hot, and drinking coffee pays more attention to the space atmosphere. Not only look at the atmosphere inside the store, but also pay more attention to whether the flowers and trees in the mountains and rivers reflected outside the store strengthen the brand style depth of field. The so-called delicious (product power) is only a sufficient condition for admission, and now the necessary condition for competition is space power. Have the caters on the island who have begun to have the strength to participate in the international market have seen this?

Japan's Starbucks executive Changshuikou Guiwen admitted that it had been trying to find the traditional town house layout of Jingzhi District to open a store as early as ten years ago. A few years ago, since the Edo era, there have been irreplaceable excellent site conditions such as Yachuan cool bed shop and Tingfa Temple hexagonal hall shop, which are the starting and ending points of the 53 station in Dongkaido. Beilu Fushan Fuyan Canal Huanshui Park shop faces the waterfront lawn, overlooking the Tianmen Bridge and looking forward to the twin towers, which is known as the most beautiful branch of its global site scenery. Taipei Dadaocheng was built in the 1930s by the pineapple king "Ye Jintu Ancient House", and the baroque three-and four-story buildings such as Wanhua's "Guilin Mansion" are now housed by Starbucks.