Coffee review

Nestl é acquires American Cold extract Coffee Brand and continues to update Coffee Product Matrix

Published: 2024-11-03 Author: World Gafei
Last Updated: 2024/11/03, Professional baristas follow Coffee Workshop (Wechat official account cafe_style) Nestl é said Friday it bought US coffee brand Chameleon Cold-Brew to expand its coffee product portfolio. Paul Grimwood, chairman and CEO of Nestl é USA, said that the addition of Chameleon will support Nestl é's coffee strategy and enrich Nestl é's coffee category.

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Nestl é said on Friday that it had acquired US coffee brand Chameleon Cold-Brew to expand its coffee product portfolio. Paul Grimwood, chairman and CEO of Nestl é USA, said that the addition of Chameleon will support Nestl é's coffee strategy and enrich Nestl é's diversity in coffee categories, flavors and prices. Chameleon has expanded Nestl é's cold-extracted coffee product line, and Nestle will help it grow.

Founded in 2010, Chameleon Cold-Brew is the largest organic cold extraction brand in the United States, and one of the three major refrigerated cold extraction brands in the United States. Its products include ready-to-drink coffee, cold extraction coffee, whole bean coffee, etc., with retailers such as Whole Foods,Target,Safeway,Albertson,Bed,Bath and Beyond.

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