Shanghai International Coffee and Wine Culture Festival is about to open. The final of the International Masters Cup will be held at the same time.

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On March 26, a wine blending storm is about to make landfall in Pudong, Shanghai. A feast of the best bartenders from all over the country, and a bartender competition called "China International Bartender Masters Cup" will be held at the New International Expo Center.

On March 26, a wine blending storm is about to make landfall in Pudong, Shanghai. A feast of the best bartenders from all over the country, and a bartender competition called "China International Bartender Masters Cup" will be held at the New International Expo Center.

The China International Bartender Masters Cup is a professional competitive event organized by the most authoritative club in China, and it is a grand event to promote the further development of the domestic bartender industry. Unlike other internationally renowned bartenders' competitions, this is a competition and communication platform only for those bartenders who are in the first line.

It has been six years since the Masters Cup, and this year's regional competition of the Seventh China International Wine Masters Cup has been held in Beijing, Chengdu, Guangzhou and Shanghai. The 24 outstanding bartenders will gather in Shanghai at the end of March this year to compete for this year's bartender championship. Traditional bartenders and fancy bartenders will present brilliant bartenders with superb skills.

The referee lineup of the Masters Cup is starry. The jury headed by Mr. Jin Zhonglei, Kin San, who is known as "the first bartender in China", brings together the champion of World Class, the president of the Hong Kong Bartender Association and the Director of Education of the well-known bartenders' school in China, and strives to build the Masters Cup into a fair, just and authoritative platform for domestic bartenders.

At the same time, the first Asian all-Star match will be held on March 28th. Bartender champions from Hong Kong, Taiwan, Japan, Macao and other countries will gather at the 2018 HOTELEX to hold a bartender competition with Chinese bartenders for academic exchange and skill competition. In addition to the contestants, the judges of the Asian Games are also composed of the presidents of Asian bartenders' associations, striving to create the most anticipated bartending event in Asia in March this year.

We would like to extend a sincere invitation to all of you for the national finals of the China International Wine mixing Masters Cup, which will last for four days from March 26 to March 29 at N6 Hall of Shanghai New International Expo Center. Welcome to the scene and watch this cocktail feast!

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The Seventh China International Wine blending Masters Cup

Date: 26-29 March 2017

Venue: N6 Hall, Shanghai Pudong New International Expo Center

Held at the same time:

The 27th Shanghai International Hotel and Catering Industry Expo

Shanghai International Coffee and Wine Culture Festival

CMBC Bar Manager Forum

Asian all-Star match

Organizer: Shanghai Bohua International Exhibition Co., Ltd. Www.hotelex.cn

About Shanghai International Coffee and Wine Culture Festival

The 2018 Shanghai International Coffee and Wine Culture Festival will be staged in N6 Pavilion. The exhibits of the wine section include wine, spirits, soju, beer, liqueur, cocktails, high-end water, alcoholic beverages, blending equipment and other products. The product distribution is consistent with the current wine market. As one of the theme exhibitions under HOTELEX, the Wine and Spirits sector is always famous for its high-end and novel one-stop service platform experience through the most professional and personalized procurement transactions, and attracts wine exhibitors, professional buyers and wine lovers from all over the world with its unique charm, providing cutting-edge wine knowledge to wine and spirits experts.

Activity consultation

Mr. Stephen Zheng, Shanghai Bohua International Exhibition Co., Ltd.

Tel: + 86 21 3339 2200

Mailbox: stephen.zheng@ubmsinoexpo.com

Booth consultation

Ms. Jamie Xu, Shanghai Bohua International Exhibition Co., Ltd.

Tel: + 86 21 3339 2245

Mailbox: jamie.xu@ubmsinoexpo.com

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