Tens of millions of baking workshop has been on track star Chen Hao opened a coffee shop this year to realize his dream.
Moses, a coffee addict, spent 10 million yuan two years ago to build a coffee factory called "Blooms Roastery & Craft Tea". The coffee prince made great efforts to develop coffee and opened a limited store to test the temperature of the water in the downtown area. It turns out that Amo has a comprehensive plan to develop this cause, planning to open a brick-and-mortar store within a year, taking another big step towards his goal of "coffee kingdom"!
 
At the invitation of headline Jetso App, Chen Hao led four game winners Maria, Phyllis, Joseph and Benny to visit its Blooms roasting cafe while learning the true meaning of coffee while Chat. Amo said, "Welcome to my baking lab!" In his opening remarks, he first showed four people around the warehouse. Blooms coffee beans came from countries such as Brazil, Colombia and Vietnam, and he explained the purchase process in more detail. Then turned to the "baking base", he demonstrated the method of stir-frying beans in front of the bean frying machine, and a burst of coffee bean aroma came to his nostrils. Then Mo taught the four people how to "cup test" coffee, which was an eye-opener even to reporters. "the concentration, aroma and sweetness of coffee can be measured by Cupping, but Cupping is very subjective and people have different tolerance," he said. "the last four readers can taste the roasted coffee brewed by Amo himself and enjoy the sweet taste!
Expand the team and make great efforts.
Blooms roasting Coffee Factory, located in an industrial building in Tsuen Wan, has been open for two years, mainly through online retail of self-baked coffee and tea. Over the past two years, Mo has gradually mastered the direction of business development, seeing that the business is on track, and Mo is also ready to expand the coffee business. He said: "regardless of the results, response and brand image are also good, I believe we can do better, our physical store will be officially opened in 2019, there is a foreseeable future development, in addition to more stringent quality control, manpower also need to be hired. As the business expands, the whole team also needs to expand. "
Amo has found a place for the brick-and-mortar store, as for the theme of the coffee shop, he will not take it very seriously, the key point is to have a comprehensive business concept. "Decoration or theme is just a superficial thing," he said. "instead, we should pay attention to manpower allocation, cost calculation, coffee beans purchased, and the flow of people near the store. "
See the truth in business.
Owning his own coffee shop, Mo said frankly that he had been waiting for a long time, but now he can finally realize his dream: "it's all time!" We keep helping our guests in the coffee business, supply "bullets" for people to fight, and help them calculate the cost and mode of operation. It is time for the brand to climb to another tall building. I enjoyed the opening of Pop-up Store earlier, and finally let everyone know the existence of our brand. We can get in close contact with customers, exchange the way we buy coffee, understand the preferences of customers, realize that different shopping malls have different routes of customers, and understand the positioning of the brand, which money cannot buy. "
It is true that artists and celebrities have advantages in opening stores, and their popularity can attract public attention, but after two years of exploration, Amo understands that doing business is about quality and price. He said, "I don't care what a popular star you are. When launching a new product, if you don't sell it through Marketing Channel or Hard Sell Channel, Volkswagen will not have a chance to try our coffee. Frankly speaking, I have been relatively lucky. To some extent, artist status is helpful to the brand, but what about this alone?" You can't do that! I will meet the real chapter in business. What Business Deal do you have for me?. If the price is reasonable, the deal will be finished. if the price is not right, the star will have no face. "
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