There is not only tea and coffee in Pu'er. Yunnan Pu'er coffee beans are 100% Arabica.

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Following the launch of Yunnan Coffee Trading Center in Pu'er City in January, 22 mainland coffee brewers gathered in Kunming, Yunnan Province on the 1st to participate in the coffee brewing competition. For Yunnan coffee industry, Pu'er coffee has been supplied to the world-famous "Starbucks" and "Nestle", but more importantly, Yunnan coffee can make its own day.

As early as January this year, after the Yunnan Coffee Trading Center was launched, electronic information technology was used to gather coffee resources available for trading around the world. provide information, display, auction, settlement, warehousing, logistics financing and other services as one of the "one-stop" trading services; and then extended to this coffee brewing competition, the aim is to pave a better way for Pu'er coffee.

Farmers sigh at sluggish prices.

Yunnan's coffee acreage and output account for more than 98% of the mainland's, of which 70% of the raw materials are exported to Europe and North America. There are also many coffee farms whose boutique coffee beans have gone abroad and appeared on the world coffee stage. The transaction price of Pu'er champion coffee beans in 2015 is even as high as 2600 yuan (about NT $13,300) per kilogram, looking forward to a strong breakthrough in the plight of cheap coffee and creating new value of "black gold". However, the price of most Pu'er coffee is still low, on the contrary, after the export of raw materials, it has made a lot of profits for Starbucks and other world-famous brands.

Zhang Xun, chief operating officer of Yunnan Coffee Trading Center, pointed out that Pu'er coffee has no brand visibility in the international community, so the price has been depressed. Local raw beans are mostly acquired by Starbucks, Nestl é and other big companies, although a medium latte in Beijing Starbucks sells for 27 yuan, Yunnan coffee farmers can only sigh.

Taiwanese love coffee, with an average of more than 100 cups per person per year in 2014. In the past, most of the raw materials were imported, but in recent years more and more places have grown coffee. In addition to the famous Gukeng Coffee, coffee beans are grown at the Huisun Forest Farm and Lugu Mountain in Nantou, Mount Ali in Chiayi and Dawu Mountain in Pingtung.

The mainland also grows coffee. 98 per cent of the production capacity is in Yunnan, but Taiwan coffee beans have their own brands, with a low quantity, high quality and high price, at least 3200 yuan per kilogram of raw beans. Mainland coffee is mostly sold to coffee beverage companies or international chain brands. the land price is less than 15 yuan per kilogram, which is only about 75 yuan per kilogram.

The cultivation of coffee trees in Taiwan began in the Japanese occupation era and gradually declined after the retrocession. Until after the 921 earthquake, Yunlin Gukeng Township began to promote the Taiwan Coffee Festival in 2003, bringing the local coffee whirlwind, coffee cultivation blossomed everywhere, and Huashan in Gukeng Township has also become an important landmark of Taiwan coffee.

Taiwan's coffee beans emphasize organic cultivation and take the route of high-end and exquisite, so that the industry should make a difference from the low-priced coffee on the market. Nowadays, not only Gukeng Coffee is famous, but Dongshan Coffee and Puli Coffee also have their own supporters.

Pu'er City in Yunnan Province is the largest producer of coffee beans in the mainland, and has been awarded the "Coffee Capital of China". Its planting area has exceeded 1.4 million mu, which is far from being comparable to the intensive cultivation of small farmers in Taiwan. The output of coffee beans in Yunnan in the new season is 100000 tons. In addition to supplying foreign coffee chains Starbucks and Nestl é, it also provides Senna left Bank Coffee, a mainland-owned brand.